VP, Customer Value & Segments Growth & Cross-Sell

CIMB Bank Berhad; Kuala Lumpur; On-site; MYR 200,000 - 250,000; Full time

Job summary

A leading financial institution in Malaysia seeks a candidate with over 10 years of banking experience to drive the development of customer value propositions for the CIMB@Work segment. This role involves cross-functional collaboration and market research to support product enhancements. Ideal candidates will have strong project-management skills, a deep understanding of banking products, and the ability to influence across functional lines. Competitive compensation is offered for this position.

Qualifications

• Minimum 10 years of related work experience in banking or financial services.
• Experience in product, segments, marketing, or campaign management.

Responsibilities

• Work cross-functionally with stakeholders to enhance customer value propositions.
• Identify growth opportunities for cross selling and product benefits.
• Conduct market research to track competitors' value propositions.

Skills

Project-management skillsets

Ability to influence across functional lines

Understanding of Consumer Banking products

Familiarity with big data interpretation

Job description

A leading financial institution in Malaysia seeks a candidate with over 10 years of banking experience to drive the development of customer value propositions for the CIMB@Work segment. This role involves cross-functional collaboration and market research to support product enhancements. Ideal candidates will have strong project-management skills, a deep understanding of banking products, and the ability to influence across functional lines. Competitive compensation is offered for this position.