Strategic Sales & Marketing Leader — Enrollment Growth

CARSOME; Petaling Jaya; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading automotive vocational training institution is looking for a Sales and Marketing Manager to enhance brand awareness and boost student enrollment. This role includes managing strategic marketing initiatives, overseeing digital campaigns, and driving student recruitment efforts. The ideal candidate has significant experience in marketing, strong leadership skills, and a passion for education.

Qualifications

• Minimum 3–5 years of experience in sales and marketing, with at least 2 in a leadership role.
• Experience in the education or vocational training sector is preferred.
• Proven success in driving enrollment or lead growth.

Responsibilities

• Develop and implement the sales and marketing strategy for CARSOME Academy.
• Oversee all digital marketing initiatives and manage brand identity.
• Lead the student recruitment lifecycle to meet enrollment targets.

Skills

Digital marketing proficiency

Leadership qualities

Communication skills

Data analysis skills

Education

Bachelor’s Degree in Marketing, Business, or related field

Tools

Google Ads

Facebook Business Manager

TikTok Ads

Job description

A leading automotive vocational training institution is looking for a Sales and Marketing Manager to enhance brand awareness and boost student enrollment. This role includes managing strategic marketing initiatives, overseeing digital campaigns, and driving student recruitment efforts. The ideal candidate has significant experience in marketing, strong leadership skills, and a passion for education.