Senior Performance Marketing Executive

Agensi Pekerjaan PERSOL Malaysia Sdn. Bhd.; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading recruitment agency in Malaysia is looking for a Senior Performance Marketing Executive to drive digital marketing strategies. Responsibilities include pre-sales planning, analyzing sales funnels, and managing content distribution across digital channels. Candidates should have experience in digital marketing, strong analytical skills, and the ability to collaborate effectively with teams. This role offers opportunities for professional development and various benefits including travel allowance and medical benefits.

Benefits

Travel allowance

Medical benefits

Annual Leave and various types of leave

Annual staff appreciation dinner

Professional Development Assistance

Qualifications

• Experience in digital marketing and performance marketing.
• Proven analytical skills to evaluate marketing effectiveness.
• Capability to develop and implement marketing strategies.

Responsibilities

• Assist in pre-sales planning and media buy plan development.
• Analyze sales funnels and report on marketing KPIs.
• Execute and manage content distribution across digital channels.

Skills

Digital media strategy

Data analysis

Marketing KPIs management

Budgeting and forecasting

Copywriting collaboration

Job description

Senior Performance Marketing Executive (ID: 683179)

Job Description:

• Assist in pre‑sales planning and develop media buy plans on digital media ad platforms (such as Google, Facebook, LinkedIn & more) including market research, budgeting and forecasting to achieve client’s marketing objectives.
• Analyse sales funnels and customer intent, measure the effectiveness of marketing programs and strategies, and report on marketing KPIs (ROAS, leads, conversion rates, customer retention, etc.) as well as insights drawn from data analysis.
• Support executive leadership in achieving marketing KPIs through digital marketing strategies and action plans.
• Analysing digital media trends and make data‑driven decisions.
• Execute and manage the setup of content distribution across a range of digital media channels, such as ad platforms, social media profiles, website blogs and relevant channels.
• Work with a copywriting team to come up with engaging copies for adverts.
• Develop account and distribution strategy, analyse and optimise ongoing results and refine strategy if needed.
• Manage account direction including project plans, budgeting and forecasting, quality review and accuracy of deliverables.
• Continuously research and pursue opportunities for client account growth (i.e., identifying new distribution channels for business development executives to upsell).
• Create work orders and keep proper filing on the orders.
• Embrace thought‑leadership by staying up‑to‑date on industry news, technology trends and best practices for the digital marketing landscape.

Opportunities for work skills development and professional certifications (up to RM1,000 Professional Development Assistance provided per individual annually).

Benefits:

• Travel allowance.
• Annual Leave, Menstrual Leave, Birthday Leave, Maternity/Paternity Leaves, Bereavement Leave.
• Medical benefits.
• Annual company staff appreciation dinner.
• Annual company trip.
• Bonus applicable.
• Incentives applicable.

Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• What's your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as a Performance Marketing Executive?