Senior Marketing Executive

Kian Group of Companies; Kuala Lumpur; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading furniture solutions provider in Kuala Lumpur is seeking a Senior Marketing Executive to develop and execute innovative marketing strategies. The ideal candidate will have 3-5 years of digital marketing experience and a proven track record in leading successful campaigns. Responsibilities include managing multi-channel marketing efforts, optimizing online presence, and mentoring junior team members. Join a collaborative team dedicated to driving brand awareness and business growth.

Benefits

Opportunities for professional development

Collaborative work culture

Internal training programs

Qualifications

• 3-5+ years of experience in marketing, focusing on digital marketing.
• Proven track record of successful digital marketing campaigns.
• Creative thinker with a passion for innovation in marketing.

Responsibilities

• Develop and implement comprehensive marketing strategies.
• Lead digital marketing campaigns across various platforms.
• Monitor and analyze market trends and customer insights.
• Plan and manage multi-channel marketing campaigns.
• Optimize the company’s online presence.

Skills

Digital marketing

Project management

SEO/SEM

Content marketing

Social media strategies

Analytical mindset

Excellent communication

Education

Bachelor’s degree in marketing, Communications, Business, or a related field

Tools

Google Analytics

AdWords

Facebook Ads

Job description

Kian Group of Companies – Kuala Lumpur, Kuala Lumpur

Kian boasts a rich 40-year history as a trailblazer in the furniture industry, specializing in providing top-tier furniture solutions for QSR/F&B giants such as McDonald's, KFC, Pizza Hut, Burger King, and more. Our proven track record is a testament to our commitment to excellence, innovation, and client satisfaction. At Kian, we pride ourselves on fostering a culture of teamwork, collaboration, and continuous improvement.

Job Overview

We are seeking an experienced and dynamic Senior Marketing Executive with a strong background in digital marketing to join our team. The ideal candidate will be responsible for developing and executing innovative marketing strategies that drive brand awareness, customer engagement, and business growth. This role requires a blend of creative and analytical skills and the ability to lead projects and collaborate across departments.

Job Responsibilities

• Develop and implement comprehensive marketing strategies that align with the company’s goals and objectives.
• Lead digital marketing campaigns across various platforms, including SEO/SEM, email marketing, social media, and content marketing.
• Monitor and analyze market trends, competitor activities, and customer insights to refine marketing strategies.

Campaign Management

• Plan, execute, and manage multi-channel marketing campaigns to drive lead generation and customer acquisition.
• Oversee the creation of engaging content for digital channels, including website, blogs, social media, and email newsletters.
• Work closely with design and content teams to ensure all marketing materials align with the brand’s voice and message.

Digital Marketing

• Optimize the company’s online presence through effective usage of SEO, PPC, and social media advertising.
• Track and report on key performance metrics, making data-driven decisions to improve campaign effectiveness.
• Manage relationships with digital agencies and other external vendors to ensure successful delivery of digital marketing initiatives.

Brand Management

• Ensure consistency in brand messaging and visual identity across all marketing channels.
• Support the development of promotional materials, product launches, and events.
• Mentor and guide junior marketing team members, fostering a collaborative and innovative environment.
• Coordinate with cross-functional teams, including sales, product development, and customer service, to align marketing efforts.

Budget Management

• Assist in managing the marketing budget, ensuring cost-effective use of resources.
• Track expenses and ROI for all marketing activities.

Job Requirements

• Bachelor’s degree in marketing, Communications, Business, or a related field.
• 3-5+ years of experience in marketing, with a strong emphasis on digital marketing.
• Proven track record of developing and executing successful digital marketing campaigns.
• Proficient in digital marketing tools and platforms, such as Google Analytics, AdWords, Facebook Ads, etc.
• Strong understanding of SEO/SEM, email marketing, content marketing, and social media strategies.
• Excellent written and verbal communication skills.
• Strong project management skills with the ability to handle multiple tasks and deadlines.
• Analytical mindset with a data-driven approach to decision-making.
• Creative thinker with a passion for innovation in marketing.
• Added benefit if you have
• Experience in managing marketing automation platforms (e.g., HubSpot, Marketo)
• Knowledge of graphic design tools (e.g., Adobe Creative Suite)
• Experience in B2B or B2C industries.

Opportunities for professional development and career advancement within Kian’s collaborative and innovative culture.

If you are a team player passionate about driving organizations brand equity, we invite you to apply for the Senior Marketing Executive position at Kian.

Employment Type

Full time

Location

Based in Shah Alam/ Sungai Buloh

For further information, our company’s core purpose is

"Better Me, Better We, Better World".

With this, we take our staff's growth and development very seriously.

With our betterment of each one of us. we then can contribute better to our teams and then to the community around us.

With this, we constantly have internal weekly training, internal leadership development programs as well as events that help us contribute back to our society.

To find out more up to date news, do feel free to check out our social media pages.