Senior Digital Marketing Strategist — Growth & E‑commerce

Lyreco Group; Johor; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading office supplies company is seeking a Digital Marketing Manager in Johor, Malaysia. This role involves developing and implementing digital marketing plans aligned with Go-to-market strategies. The ideal candidate should have a Bachelor’s degree and at least 3 years of experience in digital marketing roles, especially in managing channels like Google Ads and email marketing. Familiarity with the digital landscape of Malaysia and Singapore is a key advantage. The role is essential for strategic business growth and transformation.

Qualifications

• Bachelor’s degree in Marketing, Digital Marketing, Business Administration, or a related field.
• Experience managing multiple digital channels including Google Ads, SEO/SEM, and email marketing required.
• Minimum 3 years of experience in digital marketing roles in B2C or B2B industry preferred.

Responsibilities

• Develop and implement digital marketing plans for Go-to-market strategies.
• Manage day-to-day development of company websites and ensure content is updated.
• Monitor digital platforms' performance using analytics tools to meet marketing objectives.

Skills

Digital marketing

SEO optimization

PPC management

Effective communication

Brand marketing

Cultural understanding of Singapore and Malaysia

Education

Bachelor’s degree in Marketing or related field

Tools

Google Ads

Meta Ads

TikTok

Google Analytics

Trovus

Job description

A leading office supplies company is seeking a Digital Marketing Manager in Johor, Malaysia. This role involves developing and implementing digital marketing plans aligned with Go-to-market strategies. The ideal candidate should have a Bachelor’s degree and at least 3 years of experience in digital marketing roles, especially in managing channels like Google Ads and email marketing. Familiarity with the digital landscape of Malaysia and Singapore is a key advantage. The role is essential for strategic business growth and transformation.