Senior Brand Executive

RPG Commerce; Selangor; On-site; MYR 60,000 - 80,000; Full time

Job summary

A prominent e-commerce firm in Selangor is seeking a Senior Brand Executive to lead campaign launches for MONTIGO. The role requires strategic thinking, excellent project management, and the ability to manage multiple tasks effectively. The ideal candidate should have 2-3 years of relevant experience in campaign planning and marketing communications, with a proactive approach to problem-solving and team collaboration. This opportunity offers a dynamic work environment focused on innovative marketing strategies.

Qualifications

• 2 - 3 years of relevant experience in campaign planning and marketing communications.
• Effective planning and organizational skills to multi-task and problem solve.
• Ability to adapt quickly to changes in priorities.

Responsibilities

• Plan major campaign mechanics and oversee Brand Executives’ tasks.
• Act as the primary contact for integration activities across departments.
• Drive growth and performance through influencer marketing and PR releases.
• Ensure website functionality and UI/UX changes.
• Manage a world-class customer experience in your product portfolio.

Skills

Campaign planning

Project management

Strategic thinking

Creative marketing skills

Stakeholder management

Job description

Founded in 2017, RPG Commerce is a leading direct-to-consumer (DTC) social e-commerce company dedicated to building cutting-edge everyday essentials. With an in-house portfolio ranging from innovative active wear to home and living products, RPG currently carries an in-house brand portfolio of brands, including Montigo, OiYO by Montigo and Casebang.

Recently securing a Series B funding round of RM127 million, RPG Commerce has over 100+ employees in KL and Singapore who work everyday to develop, design and produce high-quality products all over the world. To find out more, please visit https://www.rpg.ventures/.

About the Job

The Senior Brand Executive owns and drives campaign launches for MONTIGO. This role requires an ability to be resourceful, think out of the box from traditional ways of marketing, and a passion for problem solving. Leading initiatives and campaigns of your store independently is what is expected from the Senior Brand Executive. The ideal candidate for this role should have strong strategic thinking skills, creative marketing skills, excellent stakeholder and project management skills.

Responsibilities

• Responsible for major campaign mechanic planning, training/monitoring Brand Executives’ daily tasks.
• Serve as the primary point of contact (project manager) and escalation for integration activities between all departments (marketing, creatives & operations stakeholders), and initiate, collect and execute quarterly brand initiatives and strategies.
• Supporting the Brand team in driving growth & product performance including: Influencer marketing/sourcing, PR releases, eCommerce store optimizations, marketing campaign
• Ensuring website functionality & integrity, UI/UX front end changes.
• Proactively catch issues before they are problems and understand everything about the ecosystem in which your products are selling (e.g., competitor landscape, industry landscape etc).
• Coordinate with our Customer Experience team and overseas customer service team to ensure we are providing a world class customer experience for your product portfolio.
• Track deadlines, dependencies, decisions, and action items to ensure continuous progress in the acquisition and migration processes.
• Day-to-day tasks include setting up the data room, coordinating meetings, managing logistics, and coordinating follow up activities.
• Anticipate changes and bottlenecks, provide escalation management, anticipate and make trade-offs, balance the business needs versus technical and operational constraints.
• Proactively manage changes in project/campaign scope, identify potential crises, and devise contingency plans.
• Social media community management
• Other ad-hoc matters.

What You Need To Have

• 2 - 3 years of relevant experience in campaign planning, marketing communications, campaign concept, brand planning, project management.
• Effective planning and organizational skills with a demonstrated ability to multi-task, prioritize, negotiate, and problem solve
• Ability to execute under accelerated timeframes and quickly adapt to changes in priorities
• Comfortable in working in a complex, ambiguous, ever-changing environment
• Strong attention to detail and follow-through skills, with the ability to convey ideas clearly