Scale-Driven Performance Marketing Manager

Bjak Sdn Bhd; Selangor; On-site; MYR 48,000 - 60,000; Full time

Job summary

A leading digital marketing firm in Malaysia seeks a Digital Marketing Executive to drive campaign execution across platforms like Facebook and Google. This data-driven role involves planning, launching, and optimizing paid campaigns, analyzing KPIs, and collaborating with teams to enhance ad performance. Ideal candidates should have a degree in Marketing or related field and experience with digital advertising tools. If you're eager to impact revenue and growth significantly, this position is for you.

Benefits

Competitive salary

Performance-based bonuses

Ownership of campaigns

Qualifications

• Proven experience in digital advertising operations or performance marketing roles.
• Hands-on expertise in Facebook Business Manager, Google Ads, TikTok Ads, and related ad tools.
• Strong understanding of ad formats, bidding strategies, campaign structures, and targeting mechanisms.
• Experience with conversion tracking, UTM parameters, pixel setup, and Google Tag Manager.

Responsibilities

• Plan, launch, and optimize paid digital campaigns across major platforms.
• Monitor and analyze campaign KPIs to ensure performance targets are met.
• Conduct A/B testing on ad creatives and strategies to identify effective methods.
• Collaborate with teams to craft high-performing ads and landing experiences.

Skills

Performance marketing

Data analysis

A/B testing

Campaign optimization

Ad budget management

Audience segmentation

Education

Bachelor’s degree in Marketing, Advertising, Business, or related field

Tools

Facebook Business Manager

Google Ads

TikTok Ads

Google Analytics

Job description

A leading digital marketing firm in Malaysia seeks a Digital Marketing Executive to drive campaign execution across platforms like Facebook and Google. This data-driven role involves planning, launching, and optimizing paid campaigns, analyzing KPIs, and collaborating with teams to enhance ad performance. Ideal candidates should have a degree in Marketing or related field and experience with digital advertising tools. If you're eager to impact revenue and growth significantly, this position is for you.