Sales Development Associate - March 2026

Park Place Technologies; Shah Alam; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading technology company in Shah Alam is seeking a Sales Development Associate. This entry-level role focuses on generating qualified leads and learning about the company's offerings. Candidates should have 6+ months of relevant experience and ideally a Bachelor’s degree. The position includes training on sales techniques and CRM tools, with growth potential to become a Business Development Representative.

Qualifications

• 6+ months of related professional development experience preferred.
• Experience in sales business development, marketing, or lead generation.
• Strong skills in organizing and managing daily activities.

Responsibilities

• Learn about the company offerings and articulate value proposition.
• Generate qualified leads through various prospecting techniques.
• Receive training on sales engagement tools and CRM systems.
• Participate in daily training sessions covering sales skills.
• Develop strong organizational skills to achieve performance metrics.

Skills

Sales methodologies

Lead generation

Prospecting techniques

CRM systems

Organizational skills

Education

Bachelor’s degree

Job description

Sales Development Associate

• As a Sales Development Associate (SDA), you should be enthusiastic about learning the fundamentals of sales and generating qualified leads for our sales teams. This role is a precursor to being promoted to a Business Development Representative where you will receive continuing sales education, learn how to prospect for the different selling departments at Park Place Technologies, and gain more insight into all of the products and services we offer our prospective and existing customers. The Business Development Representative role is the step before an account manager role. Time in the Sales Development Associate role is generally 3 to 4 months.

What you’ll be doing:

• Learn about Park Place Technologies, our portfolio of offerings and how to articulate our value proposition to prospective customers.
• Leverag e prospecting techni ques such as cold calling, email s , calendar invites , and social media to generate qualified leads and schedule discover y calls for members of our different sales team s .
• Receivetraining on how to use our sales engagement tools, our customer relationship management system,internal resources, as well as other tools for identifying and engaging potential customers.Le arn how to build targeted prospecting lists, craft outbound messaging, identify influencers and key decision makers , and discover opportunities for Park Place Technology to earn new and additional business.
• Participat e in daily training sessions covering technology, sales skills, and mock prospecting engagements to develop your understanding of our business and how to identify qualified selling opportunities.
• Learn how different parts of the organization work together to support our internal and external cus tomers.
• Develop strong organizational skills and managing your daily active to achieve defined performance metrics.
• Other duties and activities as assigned.

What we’re looking for:

• 6+ months of related professional development experience that may include the following: internship, professional group in school, sales business development, marketing, lead generation and/or prospecting (preferred).

Education:

• Bachelor’s degree preferred.

Travel:

• 10%

In the last 10 years, Park Place has:

• Grown from 200 employees to over 2,300
• Acquired and successfully integrated 25 companies
• Heavily expanded its service portfolio to include Parkview Managed Services, Professional Services, Curvature Hardware and Entuity Software
• Grown to supporting customers in over 190 countries