Retail Strategy & Activation Lead

MOG GROUP OF COMPANIES; Selangor; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading retail company in Malaysia is seeking a highly driven Retail Marketing Executive to lead and support marketing initiatives that drive in-store traffic and enhance brand visibility. The role involves executing impactful campaigns, coordinating events, and working closely with various teams to optimize performance. Candidates should have a degree in Marketing or a related field, along with 3–5 years of retail marketing experience. Fluency in English and Bahasa Malaysia is essential, with Mandarin being a bonus.

Benefits

Career growth in marketing

Collaboration with leading brands

Dynamic work environment

Qualifications

• 3–5 years of experience in retail marketing.
• Experience in eyewear, beauty, FMCG, or lifestyle retail is a plus.
• Fluent in English and Bahasa Malaysia.

Responsibilities

• Develop and execute retail marketing campaigns.
• Create promotional mechanics and thematic campaigns.
• Plan and coordinate in-store activations and events.
• Collaborate with suppliers on launches and promotions.

Skills

Retail marketing experience

Event coordination

Stakeholder management

Data analysis

Creative thinking

Education

Degree in Marketing, Business, Communications

Job description

A leading retail company in Malaysia is seeking a highly driven Retail Marketing Executive to lead and support marketing initiatives that drive in-store traffic and enhance brand visibility. The role involves executing impactful campaigns, coordinating events, and working closely with various teams to optimize performance. Candidates should have a degree in Marketing or a related field, along with 3–5 years of retail marketing experience. Fluency in English and Bahasa Malaysia is essential, with Mandarin being a bonus.