Regional Marketing Manager - ASEAN | Data-Driven Campaigns

Winsight; Selangor; Hybrid; MYR 40,000 - 60,000; Full time

Job summary

A global publishing and knowledge company seeks a Marketing Specialist in Malaysia to plan and execute evidence-based marketing strategies to maximize revenue and customer retention. The successful candidate will manage multi-channel campaigns, collaborate with stakeholders, and analyze performance metrics. Ideal candidates should have marketing experience, strong analytical skills, and proficiency in both English and Malay. This role supports various ASEAN initiatives and is ideal for creative marketers looking to make an impact.

Benefits

Flexible working culture

Annual leave plus one extra day for birthday

Performance bonus

20 days (pro-rata) annual leave

Employee assistance programme

Qualifications

• Experience planning and executing multi-channel marketing campaigns.
• Strong understanding of customer and market trends.
• Ability to analyze and report on campaign performance.

Responsibilities

• Plan and implement multi-channel marketing campaigns.
• Manage marketing budgets and assess ROI.
• Collaborate with stakeholders to refine campaign strategies.

Skills

Evidence-based marketing

Persuasive copywriting

Collaboration

Customer and commercial awareness

Self-development focus

Education

Experience in a marketing environment

Proficiency in English and Malay

Tools

MS Office (Word, Excel, PowerPoint)

Web/cloud-based databases

Job description

A global publishing and knowledge company seeks a Marketing Specialist in Malaysia to plan and execute evidence-based marketing strategies to maximize revenue and customer retention. The successful candidate will manage multi-channel campaigns, collaborate with stakeholders, and analyze performance metrics. Ideal candidates should have marketing experience, strong analytical skills, and proficiency in both English and Malay. This role supports various ASEAN initiatives and is ideal for creative marketers looking to make an impact.