Product Executive (Electrical Appliances)

Seng Huat Electrical & Home Appliances; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A growing electrical and home appliances retailer in Kuala Lumpur is seeking a passionate Product Executive to join their team. The role involves developing growth plans, managing the product lifecycle, and conducting market research. Candidates should hold a Bachelor’s degree in Business or Marketing and have 1-2 years of relevant experience. The position offers a supportive environment with potential for career growth into senior roles. Strong analytical and negotiation skills required.

Benefits

Dynamic & supportive working environment

Exposure to top electrical brands

Career growth opportunities

Qualifications

• 1-2 years’ experience in product/category management, preferably in retail or the electrical industry.
• Proactive, organized, and capable of independent work.

Responsibilities

• Develop category growth plans and monitor sales performance.
• Conduct market research and competitor analysis.
• Manage product lifecycle from launch to clearance.
• Negotiate with suppliers for promotions and marketing support.
• Prepare category performance reports.

Skills

Negotiation skills

Analytical skills

Data analysis

Microsoft Excel

English proficiency

Malay proficiency

Education

Bachelor’s Degree in Business, Marketing, or related field

Job description

Product Executive (Electrical Appliances)

We are a growing electrical and home appliances retailer looking for a passionate and analytical Product Executive to join our team.

Responsibilities

• Develop category growth plans and monitor monthly sales performance.
• Conduct market research and competitor analysis to identify opportunities.
• Manage product lifecycle from launch → sell-through → clearance.
• Plan and monitor purchase orders with Product Admin team.
• Negotiate with suppliers for promotions, rebates, and marketing support.
• Analyze pricing, margins, and stock health to achieve business targets.
• Work closely with Sales and Marketing teams to execute product campaigns.
• Prepare weekly/monthly category performance reports.

Qualifications

• Bachelor’s Degree in Business, Marketing, or related field.
• 1–2 years’ experience in product/category management (retail or electrical industry preferred).
• Good negotiation and analytical skills.
• Strong in Microsoft Excel and data analysis.
• Good command of English and Malay (Mandarin is an advantage).
• Proactive, organized, and able to work independently.

Benefits

• Dynamic & supportive working environment.
• Exposure to top electrical brands.
• Career growth into Senior or Managerial roles.