2–4 years experience in social media marketing, content creation, digital campaigns, or brand growth.
Strong on-camera communication, hosting ability, and confidence for video-based platforms.
Excellent sense of storytelling, content flow, viral hooks, and platform-specific creative direction.
Solid understanding of TikTok, Instagram, Facebook, YouTube, and emerging social media trends.
Ability to manage deadlines, work under pressure, and execute high-volume content production.
Strong creativity, discipline, leadership mindset, and passion for building social media presence.
Experience in planning content calendars, managing creators, and overseeing brand voice is an advantage.
Requirement
- 2–4 years experience in social media marketing, content creation, digital campaigns, or brand growth.
- Strong on-camera communication, hosting ability, and confidence for video-based platforms.
- Excellent sense of storytelling, content flow, viral hooks, and platform-specific creative direction.
- Solid understanding of TikTok, Instagram, Facebook, YouTube, and emerging social media trends.
- Ability to manage deadlines, work under pressure, and execute high-volume content production.
- Strong creativity, discipline, leadership mindset, and passion for building social media presence.
- Experience in planning content calendars, managing creators, and overseeing brand voice is an advantage.
Responsibility
1. Social Media Strategy & Content Leadership
- Lead the full social media strategy across TikTok, Instagram, Facebook, and YouTube.
- Plan monthly and weekly content calendars in line with Mechanize’s goals, campaigns, and product focus.
- Develop strong creative directions, storyboards, and concepts for videos, visuals, and brand communication.
- Ensure all content follows Mechanize’s premium brand standards in visuals, tone, captions, and creative identity.
- Oversee execution of product showcases, educational videos, reviews, POV content, and brand storytelling.
2. Content Production & Creative Execution
- Produce high-quality, high-impact video content for daily and weekly posting.
- Provide on-camera hosting for selected videos, promotions, and brand storytelling when required.
- Ensure every content piece has strong hooks, clean editing, and compelling messaging.
- Monitor platform performance to refine formats, scripts, and creative direction.
3. Live Hosting & Real-Time Engagement
- Oversee the planning and execution of TikTok Live sessions to drive sales and brand visibility.
- Host or supervise live sessions with high energy, confidence, and engaging delivery.
- Coordinate with the Sales Team to highlight promotions, trending inventory, and key selling points.
- Track live metrics (viewers, retention, conversions) and continuously improve live performance strategy.
4. Branding, Trends & Creative Growth
- Develop content that strengthens Mechanize’s position as Malaysia’s #1 Laptop Trade-In Specialist.
- Identify new trends, viral formats, and competitor movements to keep Mechanize relevant and competitive.
- Propose new creative campaigns, series, and thematic content tailored to the Mechanize audience.
- Ensure the brand remains modern, premium, and recognizable across all social platforms.
5. Quality Control, Team Management & Training
- Review and approve all content from junior creators to ensure high consistency and quality.
- Provide coaching, guidance, and training to junior content creators and live hosts.
- Maintain smooth workflow execution, content standards, and platform best practices across the team.
Benefits
- Annual Leave
- Medical and Hospitalisation Leave
- EPF / SOCSO / PCB
- Annual Bonus
- Medical Insurance
- Training Provided
- Performance Bonus
- Overtime Pay
- Company Trip
- 5 Working Days
- Flexible Working Hours
- Staff Discount
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