Marketing Executive (Brand & Growth)

PILLOO TRADING Sdn Bhd; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A baby-care brand is seeking a Marketing Executive to support marketing activities in Kuala Lumpur. The role involves executing digital and offline campaigns, managing social media, and engaging the community. Candidates should have at least 2 years of marketing experience, a relevant degree, and familiarity with digital tools like Google Analytics and Meta Business Suite. Creative skills in graphic design are a plus. This position offers opportunities to grow within a vibrant team focused on the mother and baby industry.

Qualifications

• Minimum 2 years of marketing experience (brand, communications, or digital marketing preferred).
• Good writing and communication skills.
• Organised, detail-oriented, and able to manage multiple tasks.

Responsibilities

• Plan and execute monthly content with the content/video team.
• Run digital campaigns including social media, email, and paid ads.
• Update and maintain website content.
• Track and optimise performance.
• Grow and engage mummy community online.
• Assist in planning and executing offline marketing activities and brand events.
• Conduct basic market and competitor research.
• Prepare monthly marketing performance reports.

Skills

Social media management

Digital marketing

Content creation

Research and analysis

Communication skills

Graphic design (Canva/Photoshop)

Education

Bachelor’s degree in Marketing, Mass Communication, Business, or related fields

Tools

Meta Business Suite

Google Analytics

TikTok Insights

Job description

Pilloo Trading Sdn. Bhd. is a growing baby‑care brand. We are looking for a Marketing Executive, Brand & Growth to support our marketing activities across digital, offline, and community channels. This role focuses on executing campaigns, managing social media, supporting brand events, and using data to improve marketing performance.

Key Responsibilities

Digital & Social Media

• Plan and execute monthly content with the content/video team.
• Run digital campaigns including social media, email, and paid ads.
• Update and maintain website content.
• Track and optimise performance (reach, engagement, clicks, conversions).

Community & Partnership

• Grow and engage mummy community online.

Offline Marketing & Events

• Assist in planning and executing offline marketing activities and brand events.
• Research and support participation in baby fairs, roadshows, and partnerships.
• Coordinate event materials, vendors, and on‑ground support.

Reporting & Insights

• Conduct basic market and competitor research.
• Prepare monthly marketing performance reports.
• Provide suggestions to improve campaigns based on data and feedback.

Requirements

• Minimum 2 years of marketing experience (brand, communications, or digital marketing preferred).
• Bachelor’s degree in Marketing, Mass Communication, Business, or related fields.
• Good writing and communication skills.
• Familiar with Meta Business Suite, Google Analytics, TikTok Insights.
• Graphic design skills (Canva / Photoshop) is a plus.
• Organised, detail‑oriented, and able to manage multiple tasks.
• Interest in the mother & baby industry is a plus.