Marketing Executive

Secret Recipe Cakes and Café Sdn Bhd; Selangor; On-site; MYR 100,000 - 150,000; Full time

Job summary

A popular food and beverage company in Malaysia is seeking a dedicated marketing professional to assist in formulating campaigns and executing promotions. The ideal candidate should have at least a Bachelor's degree and one year of marketing experience. Responsibilities include supporting marketing communications materials, liaising with vendors, and contributing to brand building initiatives. Own transportation is required for this on-site role in Taman Mayang, Petaling Jaya, with various perks offered.

Benefits

Miscellaneous leaves

Birthday Gift

Wedding Cake

Staff Purchase Discount

Parking space

Qualifications

• At least 1 year of experience in related field.
• Must possess own transportation.

Responsibilities

• Assist in formulating campaigns and promotions.
• Support marketing communications materials development.
• Liaise with outlet operational team for compliance.
• Key liaison with suppliers and vendors for marketing.
• Contribute ideas for promotions and campaigns.
• Provide post-campaign analysis with reporting.
• Work with media agencies on campaign materials.
• Coordinate design and development of A&P materials.
• Support execution of smart partnerships for promotions.
• Assist in brand building initiatives.

Skills

Marketing

Advertising

Media

Communication

Education

Bachelor's Degree or equivalent

Job description

Miscellaneous leaves (i.e Compassionate, Wedding, Examination, Calamity etc)

Birthday Gift

Wedding Cake

Staff Purchase Discount

Parking space

Job Requirements:

Candidate must possess at least a Bachelor's Degree, Post Graduate Diploma, Professional Degree, Marketing, Advertising, Media or equivalent.

At least 1 year of experience in related capacity or field.

Applicants must be willing to work in Taman Mayang, Petaling Jaya.

Must posses own transportation.

Job Responsibilities:

Assist in formulating campaigns, promotions and execution within the scope of Advertising and Promotions

Support all marketing communications materials developments including all ATL and BTL printing requirements, media buy, social media and other communications avenues for the brand(s) and franchisees

Liaise closely with the outlet operational team to ensure full compliance of promotional initiatives and are launched within the defined timelines.

Key liason with suppliers, shopping malls and vendors to facilitate marketing and communications

Contribute new and effective ideas and suggestions in the formulating of promotions and campaigns

Contribute to regular competitive analysis in the areas of advertising and promotions.

Provide post-campaign and post-event analysis backed with summary reporting.

Work closely with media agencies to co-ordinate campaign materials and deliverables

Work closely with the Graphic Designer to manage and co-ordinate design, development, conceptualizing and printing of all A&P materials.

To support execution of smart partnerships and work closely with them on initiating promotional activities to benefit both parties.

Support other marketing and sales channels (ie. Cakes-On-Line / Cakes-On-Wheels / Corporate Vouchers Sales)

Assist in supporting brand building initiatives of the company.

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