Marketing Executive

Pacific Senior Living Sdn. Bhd.; Klang City; On-site; MYR 100,000 - 150,000; Full time

Job summary

A senior living community provider in Klang City is seeking a Marketing Executive to assist with executing marketing plans and creating engaging content in English and Mandarin. The ideal candidate will possess strong content creation skills, ideally have marketing experience in hospitality, and be proficient in managing social media platforms. Benefits offered include medical allowances, insurance coverage, and staff meals.

Benefits

Medical Allowance

Insurance coverage

Staff Meals

Qualifications

• Minimum 2 years of marketing experience, preferably in hospitality.
• Strong content creation skills, especially for social media.
• Ability to produce Mandarin content (written).

Responsibilities

• Assist in executing marketing plans and activities.
• Produce clear, compelling content for various platforms.
• Manage daily posting and engagement on social media.

Skills

Content creation skills

Social media management

Ability to produce Mandarin content

Basic graphic design skills

Education

Bachelor’s degree in Marketing, Communications, Business

Job description

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Min 2 years of marketing experience (experience in hospitality is an added advantage).
• Strong content creation skills, especially for social media.
• Ability to produce Mandarin content (written).
• Basic knowledge of social media management and online community engagement.
• Creative, proactive, and detail-oriented.
• Able to work independently in a fast-paced environment.
• Basic graphic design skills (Canva / Adobe) are an added advantage

Responsibilities

Marketing Support & Campaign Execution

• Assist in executing marketing plans and activities developed by the Marketing Manager.
• Coordinate campaign deliverables, timelines, and execution across both digital and offline channels.
• Support ongoing marketing initiatives, including promotions, resident events, roadshows, and partnership activities.

Content Creation (English & Mandarin)

• Produce clear, compelling content for social media, brochures, flyers, posters, banners, and website updates.
• Create engaging Mandarin content tailored for Chinese-language platforms (e.g., RED / XiaoHongShu).
• Ensure all materials follow Pacific Senior Living’s brand tone, messaging, and visual identity guidelines.

Digital & Social Media Management

• Manage daily posting, scheduling, and engagement across all Pacific Senior Living social media channels.
• Grow and maintain PSL’s presence on Mandarin-speaking social platforms.
• Monitor comments, messages, and basic inquiries to ensure timely replies.
• Track digital metrics such as reach, engagement, and leads; highlight trends and insights to the Marketing Manager.

Community & Event Support

• Assist in planning and executing events such as resident activities, health talks, anniversaries, roadshows, and community outreach programs.
• Coordinate with vendors, promoters, and internal teams to ensure seamless event operations.
• Represent Pacific Senior Living professionally at external events when required.

Reporting & Administrative Support

• Compile weekly updates on social media performance and content engagement.
• Maintain trackers for marketing materials, inventory, and event logistics.
• Provide administrative support including basic reporting and organizing marketing files.

Benefits

• Medical Allowance
• Insurance coverage
• Staff Meals