Influencer & UGC Campaign Coordinator

Bjak; Petaling Jaya; On-site; MYR 123,000 - 206,000; Full time

Job summary

A leading financial services platform in Malaysia seeks a proactive KOL Coordinator to manage influencer and user-generated content campaigns. The ideal candidate will coordinate with creators, ensure deliverables, and analyze campaign performance across social media platforms. Applicants should have a background in marketing, experience in influencer management, and strong communication skills, as they will be working closely with cross-functional teams to support brand objectives and enhance campaign effectiveness.

Benefits

Attractive, above-market compensation

Fast career growth opportunities

Collaborative and inclusive environment

High autonomy and real responsibility

Qualifications

• 1–3+ years of experience in influencer marketing, KOL coordination, or social media roles.
• Strong understanding of social media platforms and creator ecosystems.
• Excellent communication and interpersonal skills.

Responsibilities

• Coordinate with creators and manage communication for KOL and UGC campaigns.
• Support content scripting and ensure brand alignment in campaigns.
• Track KOL and UGC content performance and prepare reports.

Skills

Influencer marketing

Social media management

Content creation

Analytical skills

Communication

Organizational skills

Education

Bachelor’s degree in Marketing, Communications, or a related field

Tools

KOL or social analytics tools

Job description

A leading financial services platform in Malaysia seeks a proactive KOL Coordinator to manage influencer and user-generated content campaigns. The ideal candidate will coordinate with creators, ensure deliverables, and analyze campaign performance across social media platforms. Applicants should have a background in marketing, experience in influencer management, and strong communication skills, as they will be working closely with cross-functional teams to support brand objectives and enhance campaign effectiveness.