Head of Sales & Distribution – Central Region (Consumer Business)

Maxis Broadband Sdn Bhd; Kuala Lumpur; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading telecommunications company seeks a Head of Sales & Distribution for the Central Region. This role involves developing sales strategies, managing distributor relationships, and leading a team of Area Managers. The ideal candidate has over 10 years of experience, including 5 in a management role, and a strong background in sales management, preferably within the telecommunications sector. The position focuses on driving performance and market share growth in a dynamic environment.

Qualifications

• Minimum 10-13 years of working experience with 5 years in people management experience.
• Experience as a Sales Manager, preferably from telecommunications industry.
• Proven success in sales management and execution.

Responsibilities

• Develop and implement sales strategies to drive revenue growth.
• Build and maintain strong relationships with distributors and dealers.
• Lead and manage Area Managers and Distributor Area Executives.

Skills

Leadership

Sales management

Strategic thinking

Communication

Analytical skills

Education

Diploma or degree in Marketing, Business Administration, or related field

MBA preferred

Job description

Head of Sales & Distribution – Central Region (Consumer Business)

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We want to empower you to turn your ambitions into achievements. We thrive in inclusiveness, diversity and embrace close collaborations to create impact for yourself and others. Together, we aim to bring the best of technology to help people, businesses and the nation to be ahead in a changing world.

Job Summary:

Reporting to the Head of Region, the Head of Sales & Distribution will cover Open Channel (Prepaid & Entry Postpaid Distribution) and is responsible for driving sales performance, market share growth, and execution excellence across the prepaid and entry-level postpaid segments. This role leads the development and implementation of sales strategies, manages distributor relationships, and oversees a team of Area Managers and Distributor Area Executives (DAEs) to ensure effective ground-level execution.

The position plays a key role in optimizing channel coverage, enhancing dealer engagement, and ensuring that sales operations are aligned with business objectives. It requires strong leadership, strategic thinking, and the ability to manage a multi-tiered sales structure across diverse markets.

Key Responsibilities

• Sales Strategy & Execution: Develop and implement sales strategies to drive revenue growth, market share, and channel productivity across prepaid and entry postpaid segments.
• Distributor & Partner Management: Build and maintain strong relationships with distributors, dealers, and partners to ensure alignment with business goals and execution excellence.
• Team Leadership & Development: Lead and manage Area Managers and Distributor Area Executives (DAEs), providing coaching, performance management, and development opportunities to build a high-performing sales team.
• Channel Optimization: Oversee channel coverage and dealer engagement strategies to maximize reach, efficiency, and sales conversion.
• Performance Monitoring: Track and analyze sales performance metrics, identify gaps, and implement corrective actions to meet or exceed targets.
• Market Intelligence: Conduct market analysis to identify trends, customer needs, and competitive insights to inform sales strategies and tactical plans.
• Cross-Functional Collaboration: Work closely with marketing, product, and operations teams to ensure cohesive execution and alignment with broader business objectives.
• Budget & Resource Management: Manage sales budgets and resource allocation to ensure cost-effective operations and optimal return on investment.
• Compliance & Governance: Ensure all sales activities and channel operations comply with company policies, regulatory requirements, and ethical standards.

Qualifications

• Minimum 10-13 years of working experience with 5 years in people management experience.
• Experience as a Sales Manager, preferably from telecommunications industry.
• Diploma or degree in Marketing, Business Administration, or related field; MBA preferred.
• Proven success in sales management and execution.
• Experience in developing and executing strategic sales initiatives.
• Excellent leadership and team management skills.
• Strong analytical and detail-oriented abilities.
• Effective communication and interpersonal skills.
• Adaptable and resilient in dynamic environments.
• Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.

Maxis values diverse voices & people. We hire and reward our employees based on capability & performance—regardless of ethnicity, gender, age, education, religion, nationality or physical ability.

What’s next?

• Once you’ve applied online, our team will carefully review your application. Due to a high volume of applications, we appreciate your patience to allow for a fair and timely review process.
• Should you be shortlisted for the role, we will send you an invitation via email for a digital interview. You can also check on your application status by logging into your candidate account.

We deeply believe that the key element to our success has always been our people. To realize our shared vision to become Malaysia’s leading integrated telco, we have embedded the language of commitment, performance and possibilities within our culture values.