Executive - Digital Marketing & Social Media

WCT Holdings; Selangor; On-site; MYR 200,000 - 250,000; Full time

Job summary

A leading retail and property firm is seeking an Executive in Digital Marketing & Social Media in Selangor, Malaysia. The role involves enhancing the visibility of the mall via digital strategies, creating content across various social platforms, and managing social media engagements. Applicants should hold a relevant bachelor’s degree and possess at least one year of experience in digital marketing, preferably in a similar industry. Strong communication skills and basic knowledge of digital marketing concepts are essential.

Qualifications

• Bachelor’s degree in mass communication, marketing, or a related field.
• Minimum 1 year of experience in digital marketing, preferably in retail or property.
• Excellent communication, interpersonal, and problem-solving skills.
• Basic knowledge of digital marketing concepts including SEO, SEM, email marketing, and analytics.

Responsibilities

• Support digital marketing strategies to enhance mall visibility.
• Create engaging content for various social media platforms.
• Manage day-to-day social media activities.
• Handle customer inquiries and comments on platforms.
• Assist in running and tracking paid ad campaigns.
• Analyze metrics to optimize digital performance.
• Stay updated with digital trends.
• Collaborate on visuals and event promotions.
• Monitor online reviews.
• Prepare reports for management.

Skills

Communication skills

Interpersonal skills

Problem-solving skills

Digital marketing concepts knowledge

Experience in digital marketing

Education

Bachelor’s degree in mass communication, marketing, or related field

Tools

Canva

Capcut

Job description

Executive - Digital Marketing & Social Media

• Support digital marketing strategies to boost mall visibility and footfall.
• Create and curate engaging content for Facebook, Instagram, TikTok, YouTube, LinkedIn, and X (Twitter).
• Manage day-to-day social media activities — planning, posting, and monitoring engagement.
• Handle customer inquiries and comments professionally on social platforms.
• Assist in running and tracking paid ad campaigns.
• Analyze web and social metrics to optimize performance.
• Stay updated with the latest digital trends and opportunities.
• Collaborate with creative teams for visuals and event promotions.
• Monitor online reviews and maintain a strong digital reputation.
• Prepare reports and insights for management.

Job Requirements:

• Bachelor’s degree in mass communication, Marketing, or a related field
• Minimum 1 year of experience in digital marketing, preferably within the retail or property industry.
• Excellent communication, interpersonal and problem-solving skills.
• Basic knowledge of digital marketing concepts, including SEO, SEM, email marketing, and analytics.
• Familiarity with Canva, Capcut or similar application