Enrolment & Marketing Manager/ Senior Executive/ Executive

Wesley Methodist School Klang; Klang City; On-site; MYR 60,000 - 80,000; Full time

Job summary

A private educational institution in Klang City is seeking an Enrolment & Marketing professional to lead student recruitment and relationship-building initiatives. The role involves developing enrolment strategies, managing the admissions funnel, and conducting outreach to enhance community partnerships. Ideal candidates should possess a relevant degree and a strong background in sales or admissions with at least 5 years of experience, and familiarity with educational curricula. This position calls for excellent communication, negotiation, and strategic thinking skills.

Qualifications

• 5 years experience in sales, admissions, or customer-facing role in the education industry.
• Proven track record of exceeding enrolment targets.
• Familiarity with KSSM and Cambridge IGCSE curricula.

Responsibilities

• Develop and execute student enrolment strategies.
• Manage the admissions funnel from inquiry to enrolment.
• Create and monitor data-driven sales forecasts.

Skills

Sales acumen

Persuasion skills

Negotiation skills

Interpersonal communication

Organised

Education

Bachelor’s Degree in Business, Marketing, Education Management, or related field

Job description

Wesley Methodist School Klang (Private) (WMSKP) is seeking a purpose-driven and strategic Enrolment & Marketing position to lead student recruitment and relationship‑building initiatives with excellence, professionalism, and integrity.

As the school continues to grow, this role will also include developing outreach (business development) opportunities and cultivating partnerships with local communities to support enrolment growth and strengthen the school’s presence.

Key Responsibilities

• Develop and execute student enrolment strategies to meet annual targets.
• Co‑ordinate the entire admissions funnel, from inquiry to conversion, ensuring high lead‑to‑enrolment rates.
• Create and monitor data‑driven sales forecasts, pipeline management, and monthly reporting.
• Identify new market segments, feeder schools, and strategic enrolment opportunities.
• Represent the school at school fairs and networking events to generate qualified leads.
• Ensure alignment of brand messaging across all communication and promotional materials.
• Drive digital campaigns, open days, school tours, and community engagement events.
• Provide counselling to prospective parents and students.
• Ensure timely follow‑ups, data accuracy, and leads nurturing.
• Establish and maintain relationships with education consultants, agencies, and key partners.

Qualifications

• A Bachelor’s Degree in Business, Marketing, Education Management, or a related field. A postgraduate qualification is a plus.
• Minimum 5 years of working experience in sales, admissions, or a customer‑facing role, preferably in the education industry.
• Proven experience in meeting or exceeding enrolment/sales targets.
• Familiarity with curricula such as KSSM and Cambridge IGCSE, and parent expectations in the private/international school segment.
• Strong sales acumen, with excellent persuasion and negotiation skills.
• Strong interpersonal, communication, and presentation abilities.
• Analytical and strategic thinking with data‑driven decision‑making ability.
• Organised, self‑motivated, and able to work independently and under pressure.
• Excellent command of English; multilingual skills – Mandarin is an advantage.
• A heart for education and alignment with Methodist values of integrity, respect for life, excellence with humility, and God‑centredness.

Safeguarding Commitment

Wesley Methodist School is committed to safeguarding and promoting the welfare and safety of our students and expects all staff members to share this commitment.