Digital Marketing & LinkedIn Specialist

FastJobs; Johor Bahru; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading digital marketing agency is seeking a Digital Marketing & LinkedIn Specialist to lead social media and web marketing efforts specifically in the higher education sector. You will be responsible for developing LinkedIn marketing strategies, managing LinkedIn Ads campaigns, and content creation for various platforms. The ideal candidate will have 2-3 years of experience in digital marketing, proven expertise in LinkedIn Ads, and strong writing skills. Remote collaboration opportunities with cross-border teams are included.

Qualifications

• 2–3 years of experience in digital marketing or social media management.
• Proven expertise in LinkedIn Ads and B2B campaigns.
• Outstanding English writing and communication skills.

Responsibilities

• Develop and execute LinkedIn marketing strategies.
• Create and manage LinkedIn Ads campaigns.
• Manage the company website with SEO‑optimized content.

Skills

Digital marketing

LinkedIn Ads

SEO

Google Analytics

English writing

Job description

About Us

At Jeffrey Adventure, we work with universities, training institutions, and international education partners to build their digital presence and engage global audiences. We believe education deserves powerful storytelling — and LinkedIn is where thought leadership begins. We are looking for a passionate and skilled Digital Marketing & LinkedIn Specialist who can lead our English-language social media and web marketing efforts in the higher education sector.

Key Responsibilities

• Develop and execute LinkedIn marketing strategies for higher education and training clients.
• Create and manage LinkedIn Ads campaigns — including Sponsored Content, Message Ads, and Lead Gen Forms.
• Manage and update the company website with SEO‑optimized content and analytics tracking.
• Write, edit, and proofread exceptional English content — from posts to long‑form articles.
• Plan and maintain content calendars for LinkedIn and other digital platforms.
• Track campaign performance, prepare reports, and recommend improvements.
• Collaborate with cross‑border teams (Singapore & Johor Bahru) to align branding and messaging.

Requirements

• 2–3 years of experience in digital marketing or social media management.
• Proven expertise in LinkedIn Ads, B2B campaigns, and education marketing.
• Outstanding English writing and communication skills — creative, accurate, and professional.
• Strong understanding of SEO, Google Analytics, and content performance metrics.
• Familiar with WordPress or similar CMS.
• Mandarin proficiency is a bonus for regional collaboration.
• Self‑motivated, detail‑oriented, and able to work independently.