Customer Relationship Management, Executive

Jobstreet Malaysia; Kuala Lumpur; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading recruitment platform is seeking a Customer Relationship Management Executive based in Kuala Lumpur, Malaysia. In this role, you will develop advanced customer segmentation strategies and utilize data analytics for CRM-driven marketing campaigns. The ideal candidate will have at least 3 years of experience in CRM, expertise in marketing automation and AI technologies, and strong analytical and communication skills. Join us and enhance customer interactions through personalized marketing workflows.

Qualifications

• Minimum 3 years of experience in CRM or related fields.
• Expertise in data analysis and segmentation.
• Strong analytical skills with problem-solving ability.

Responsibilities

• Develop and implement customer segmentation strategies.
• Use data analytics for CRM-driven marketing insights.
• Manage customer journeys and optimize their experience.
• Guide junior CRM team members and support the CRM Manager.

Skills

Data analysis

Segmentation strategies

Problem-solving

Project management

Communication skills

Education

Bachelor's degree in Marketing, Business, or related field

Tools

CRM tools

Marketing automation

AI technologies

Job description

Customer Relationship Management, Executive

Develop and implement advanced customer segmentation strategies.

Use data analytics to generate insights and recommendations for CRM-driven marketing campaigns.

Lead the development of personalized marketing workflows, including email, SMS, and social media campaigns.

Integrate AI and automation tools to enhance customer interactions and improve efficiency.

Manage complex customer journeys and optimize their experience across different touchpoints.

Provide guidance to junior CRM team members and support the CRM Manager in strategy execution.

Qualifications:

Bachelor's degree in Marketing, Business, or a related field.

At least 3 years of experience in CRM or related fields, with a focus on data analysis and segmentation.

Expertise in CRM tools, marketing automation, and AI technologies.

Strong analytical, problem-solving, and project management skills.

Excellent written and verbal communication skill