Customer Acquisition Specialist (B2B Technology Sales)

Concentrix; Kuala Lumpur; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading technology sales company seeks a Customer Acquisition Specialist to drive revenue growth within the SMB segment. This role focuses on generating leads, managing the full sales cycle, and maintaining strong customer relationships. The ideal candidate has at least 3 years of experience in IT hardware sales and is familiar with a back-to-back sales model. Strong communication and negotiation skills are essential, along with proficiency in CRM tools. This position is based in Kuala Lumpur, Malaysia.

Qualifications

• Minimum 3 years of sales experience in IT hardware or technology sales.
• Proven experience in a back-to-back sales model.
• Experience with SMB customers and field sales activities.

Responsibilities

• Generate new leads through outbound prospecting and partner channels.
• Manage the end-to-end sales cycle from proposal to order closure.
• Build and maintain relationships with SMB customers.

Skills

Strong communication skills

Negotiation skills

Interpersonal skills

Ability to manage full sales cycle

Proficient in CRM tools

Tools

Salesforce

HubSpot

Job description

Customer Acquisition Specialist (B2B Technology Sales)

We are seeking a highly motivated and results-driven SMB Back-to-Back Sales Representative to join our growing team in the IT hardware industry. This role focuses on driving new customer acquisition and revenue growth within the SMB segment through a back-to-back sales model, combining both field sales and account management responsibilities.

The ideal candidate has strong knowledge of IT hardware solutions, understands SMB customer needs, and is comfortable managing the full sales cycle—from lead generation to deal closure and delivery coordination.

Key Responsibilities

Sales Lead Generation & Qualification

• Generate new leads through outbound prospecting, inbound enquiries, field sales activities, and partner channels
• Conduct on-site and virtual meetings with SMB customers
• Qualify prospects based on business needs, budget, and decision-making process
• Identify opportunities for upselling and cross-selling IT hardware products and related solutions

Back-to-Back Sales Execution

• Manage the end-to-end sales cycle, including solution proposal, pricing, and order closure
• Ensure all transactions comply with company policies, pricing guidelines, and back-to-back sales requirements
• Coordinate closely with internal teams to ensure smooth order fulfilment and delivery

Customer Relationship Management

• Build and maintain strong relationships with SMB customers
• Understand customer requirements and recommend tailored IT hardware solutions
• Act as the main point of contact throughout the sales cycle to ensure customer satisfaction and retention

Product Knowledge & Market Awareness

• Maintain strong knowledge of IT hardware products (servers, PCs, workstations, storage, networking, peripherals, etc.)
• Stay updated on industry trends, competitors, and pricing
• Provide customers with professional advice on product specifications, compatibility, and performance

Sales Forecasting & Reporting

• Maintain accurate sales pipeline and forecasts using CRM tools
• Track KPIs and sales targets to ensure consistent performance
• Prepare regular sales activity and performance reports

Collaboration & Teamwork

• Work closely with internal teams including sales operations, logistics, finance, and marketing
• Collaborate with channel partners, resellers, and distributors to maximize sales opportunities

Key Requirements

Experience

• Minimum 3 years of sales experience, preferably in IT hardware or technology sales
• Proven experience in a back-to-back sales model
• Experience handling SMB customers and field sales activities

Skills

• Strong communication, negotiation, and interpersonal skills
• Ability to manage the full sales cycle independently
• Comfortable with field sales, client visits, and relationship-building
• Proficient in CRM and sales tools (e.g. Salesforce, HubSpot)

Knowledge

• Strong understanding of the SMB market and its IT hardware requirements
• Familiarity with IT hardware solutions and competitive landscape