CRM Journey Architect | Salesforce & Personalization

Daimler Trucks North America LLC; Puchong; On-site; MYR 80,000 - 120,000; Full time

Job summary

A leading automotive company in Puchong is looking for an Assistant Manager, CRM Journey Specialist. This role involves overseeing a data-driven customer journey using Salesforce. The ideal candidate will have 4-7 years of experience, including Salesforce expertise, and will collaborate across teams to enhance customer engagement. They will design Quality Assurance frameworks and align with market stakeholders to drive successful CRM communications.

Qualifications

• 4-7 years of overall work experience required.
• Ideally 3+ years of Salesforce experience.
• Experience in holistic data-driven customer marketing is essential.

Responsibilities

• Oversee and optimize the customer journey using Salesforce CRM.
• Collaborate with teams to implement Contact Strategy Blueprints.
• Design and set up Quality Assurance frameworks.

Skills

Salesforce Marketing Cloud

E-commerce platforms

Audience strategy

Analytical problem-solving

Good communication skills

Education

Technical Education in IT/Computer Science

Bachelor's degree in Communications, Marketing, Information Technology or a related discipline

Master's degree (Optional)

Tools

Salesforce portfolio

Journey Builder

Audience Builder

Job description

A leading automotive company in Puchong is looking for an Assistant Manager, CRM Journey Specialist. This role involves overseeing a data-driven customer journey using Salesforce. The ideal candidate will have 4-7 years of experience, including Salesforce expertise, and will collaborate across teams to enhance customer engagement. They will design Quality Assurance frameworks and align with market stakeholders to drive successful CRM communications.