Channel Sales & Marketing Manager (Home Appliances)

DM Dasher; Selangor; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading appliance company in Malaysia is looking for a talented product manager to oversee product strategy and drive brand growth. Responsibilities include defining product focus, analyzing market trends, and establishing relationships with major retail chains. Ideal candidates will have experience in large home appliances, be fluent in English and Mandarin, and possess strong analytical skills. This position offers a competitive benefit package and the opportunity for career progression within an elite team.

Benefits

EPF, SOCSO, EIS Contribution

Annual Increment

Performance Bonus

Medical Benefit

Laptop provided

Trip Vacation Benefit

Staff Discount

Qualifications

• Experience with large home appliances or kitchen appliances required.
• Connect with buyers or owners of Malaysia's major electrical chains.
• Ability to analyze sales data and implement corrective actions.
• Fluent in English and Mandarin for communication.
• Possess a vehicle and willing to travel.

Responsibilities

• Define SKU focus and product mix for major accounts.
• Evaluate product launch potential based on market research.
• Bridge communication with executives in retail channels.
• Monitor product performance and sales data.
• Negotiate financial terms and display charges.
• Plan promotions for product sales.

Skills

Industrial Experience

Connection Power

Analytical Mind

Multilingual

On-the-Go Mindset

Job description

Overview

• Market Intelligence: We don't guess. We study the market to know exactly what refrigerator, washing machine, or kitchen appliances people want, and at what price.
• Retail Dominance: We aim to be the top brand in major stores like Senheng, Harvey Norman, TBM, ESH, One Living and more.
• Seamless Operations: From choosing the product to seeing it in a customer's home, we handle the full journey to make sure we are the #1 choice in Malaysia.

What's your role?

• Product Strategy: You define our SKU focus. You decide which models to push and what the "product mix" should look like for each big account to make sure we grow fast.
• The Product Expert: Before we launch, you tell us if a product will fly or fail. You’ll study the specs and prices of top brands to make sure our "fighting model" is better than the rest.
• The Deal Maker: You’ll be the bridge to the big bosses and buyers at major retail channels. You’ll talk to them, pitch our brand, and get us listed in their stores.
• Performance Tracking: You don't just "sell-in" to the shop; you care about the "sell-out" to the customer. You’ll track how new products are performing and quickly come up with a plan to fix things if sales are slow.
• Master Negotiator: You handle the "money talk"—margins, display charges, and promotion costs. Your goal is to get us the best deal possible.
• Promotion Planner: You’ll create the "mechanics"—like free gifts or special discounts—to make sure our products move off the shelves.

What's the skill required?

• Industrial Experience: You’ve worked with large home appliances or kitchen appliances before. You already know the market price points and specs.
• Connection Power: It’s a huge bonus if you already know the buyers or owners of Malaysia's big electrical chains.
• Analytical Mind: You can look at sales data, see what's not working, and implement a "corrective action" (a fix) immediately.
• Multilingual: Fluent in English and 中文 is a must to talk to brand owners and local dealers.
• On-the-Go Mindset: You possess your own vehicle and are willing to travel whenever necessary to visit outlets, meet partners, or check on displays.

Who's there to support you?

• Brand Manager: Your partner in strategy to help you build the brand identity in the appliance world.

• Merchandising Team: They are the "perfectionists" who visit every retail outlet to set up displays and train shop staff on our product selling points.

• Creative Team: Our designers will prepare all the posters, brochures, and visuals you need to make the brand look premium.

• After-Sales & Warranty: A solid team to handle any technical issues or repairs, so dealers and customers stay happy.

• Warehouse & Logistics: Our own team to handle all deliveries and stock movements across the country.

Benefit Package

1. Must-have:

• EPF, SOCSO, EIS Contribution

• Annual Increment

• Performance Bonus

• Annual Leave

• Medical Leave

• Compassionate Leave

• Company Petrol Card & Toll Card

2. General:

• Medical Benefit

• Optical Benefit

• Dental Benefit

3. Special at DASHER:

• Insurance

• Laptop provided

• Trip Vacation Benefit

• Anniversary Gift – Thank you to be with us!

• Birthday Gift – Must celebrate!

• Snacks, and Refreshment provided

• La Familia Benefit – you’re encouraged to spend time with family, treat them a meal and claim back from Dasher!

• Staff Discount – The deal can go real crazy~

• Festive Gifts and Celebrations

• Engaging bonding activities - sports, movie night and more – non-mandatory and feel free to suggest for more!

Challenging Industry – never worry about lacking opportunity to learn and grow. In the challenging industry of e-commerce, we’re facing new problems every now and then. Challenges never stop but Dasher is committed to overcome all of them and believes that where there is difficulty there is opportunity. Face challenge, take it on, conquer it and GROW!

Elite Teammates – a dream team

Dasher always committed to maintain a positive organisational culture, and further improveit. You will be working with different people with different strengths and expertise, but you all share one thing in common: you're ELITE. The team focuses a lot on efficiency which will definitely drive you to discover and unleash your own potential. Take this opportunity to gain experience and knowledge from your teammates!

Career Progression – clear path ahead

Dasher has a high expectation on you to learn and grow fast. You’re expected to play a leader role in no more than two years. Learn to inspire and influence others here. Dasher has a very clear structure of career advancement, and at a point of time, it’s your call whether to develop your skillset towards a management path or a professional/technical path.

You & Dasher

We would rather describe ourselves to be a football team instead of a “family”. It is never our intention to make everyone stay together forever until their retirement. Instead, we emphasize on the values created and journey we went through together in achieving our mutual goals.

Dasher nurtures you with supports, resources and opportunity. You achieve personal growth via precious experience and knowledge you gained while staying with us, and also in such process you drive the success to Dasher as well, enabling the organisation to grow to next level.

At one point of time where you are ready to take on your new adventure outside of Dasher, we will treat it as a club transfer of football player, there should be no hard feeling and we will sincerely wish you all the best. Dasher might be just one of the stops that you have in your career journey but we will make it your most remarkable and memorable one.

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