Business Development Manager (Penang)

IOI Properties Group; Penang; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading property development firm in Penang, Malaysia, is seeking a Business Development Manager to develop and execute strategies for attracting key businesses. This role requires a minimum of 8 years’ experience and a strong track record in securing partnerships. Candidates should have excellent negotiation and networking skills, and a degree in a relevant field. The company offers competitive perks including comprehensive insurance and performance bonuses.

Benefits

Medical

Education support

Dental

Parking

Vision

Comprehensive Insurance coverage

Performance Bonus

Qualifications

• Minimum 8 years’ experience in business development or commercial leasing.
• Proven track record in securing partnerships in various sectors.
• Understanding of urban planning and sustainable development principles.

Responsibilities

• Develop and execute business development strategy.
• Build relationships with investors and stakeholders.
• Monitor commercial KPIs like occupancy rates and revenue growth.

Skills

Negotiation skills

Networking ability

Communication skills

Market analysis

Education

Bachelor’s degree in Business Administration, Real Estate, Marketing or related field

Master’s degree (preferred)

Job description

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1. Strategic Planning & Market Development

Develop and execute the township’s business development strategy to attract key businesses, institutions, and service providers.

Identify market trends, investment opportunities, and potential tenants to enhance the township’s ecosystem.

Create targeted sector plans for healthcare, education, retail, hospitality, fuel, and EV charging services.

2. Stakeholder Engagement & Partnerships

Build relationships with investors, corporate partners, government agencies, and industry bodies.

Negotiate lease agreements, joint ventures, and partnership contracts.

Liaise with regulatory authorities to ensure compliance with zoning, licensing, and operational requirements.

Secure anchor tenants (e.g., hospital operators, universities, retail brands, fuel providers, EV charging operators).

Coordinate tenant mix to ensure synergy between healthcare, education, commercial, and community services.

Oversee onboarding and support for new tenants to ensure smooth operational setup.

4. Marketing & Brand Development

Develop marketing strategies to position the township as a preferred destination for living, learning, healthcare, and commerce.

Organize promotional campaigns, events, and investment showcases to attract stakeholders.

Collaborate with the marketing team to create high-impact promotional materials.

5. Financial & Performance Monitoring

Prepare and manage the business development budget.

Monitor commercial KPIs such as occupancy rates, revenue growth, and investment inflows.

Provide regular progress reports to senior management on business development activities.

Qualifications & Requirements

Bachelor’s degree in Business Administration, Real Estate, Marketing, or related field (Master’s preferred).

Minimum 8 years’ experience in business development, commercial leasing, or township/large-scale mixed-use development.

Proven track record in securing partnerships and commercial deals in sectors such as healthcare, education, or retail.

Strong negotiation, networking, and communication skills.

Understanding of urban planning, infrastructure development, and sustainable development principles.

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Spanning more than three decades in the property development industry, IOI Properties Group Berhad (“IOI Properties”) is one of the leading public-listed property developers in Malaysia. Over the years, it has successfully developed sustainable townships and commercial enclaves in sought-after regions of Klang Valley such as IOI Resort City, Bandar Puteri Puchong, 16 Sierra and Bandar Puteri Bangi; and established a strong presence in Penang (northern region) as well as Johor in the southern region of Malaysia. In the international scene, IOI Properties has project developments in Singapore and the People’s Republic of China. The Group has a total development landbank of approximately 10,000 acres.

Apart from being an established township property developer, IOI Properties is also known for being one of the few integrated property developers that builds and manages its investment properties such as hotels, golf courses, shopping malls and office buildings. Under its investment property portfolio it manages a total of 6.7 million sq. ft. of lettable area, comprising retail, purpose built office and others. These properties are mostly located in high-growth areas, which are well-connected, accessible and are centred within high population concentration.

The Group owns four hotels with 4 to 5-star rating offering a total of more than 1,800 keys namely Putrajaya Marriott Hotel, Palm Garden Hotel, Four Points by Sheraton Puchong, Le Meridien Putrajaya; as well as two golf courses known as Palm Garden Golf Club in IOI Resort City and Palm Villa Golf and Country Resort in Johor. Meanwhile, the Group’s investment assets include an award-winning IOI City Mall – the largest shopping mall in Southern Klang Valley, IOI Mall Puchong and IOI Mall Kulai.

Perks and benefits

Medical Education support Dental Parking Vision Comprehensive Insurance coverage, Performance Bonu