Brand & Marketing Communication - Assistant Manager

People Profilers Pte Ltd; Kajang Municipal Council; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading marketing firm in Kajang is seeking an Assistant Manager for Brand & Marketing Communication. This pivotal role involves driving CSR initiatives and brand partnerships with schools, hospitals, and community organizations. The ideal candidate should possess 4–7 years of experience in brand development and excellent project management skills. Responsibilities include strategic planning, event execution, and stakeholder engagement. Competitive compensation and opportunities for professional development are offered.

Qualifications

• 4–7 years experience in brand development, corporate communications, partnership development, or community events.
• Experience in healthcare, education, or consumer brands is an advantage.

Responsibilities

• Develop and execute partnership and CSR roadmaps aligned with brand objectives.
• Lead end-to-end marketing strategy including campaigns and tactical initiatives.
• Build and maintain partnerships with schools, NGOs, hospitals.
• Act as project lead for on-ground event execution.
• Manage budgets and ensure compliance with corporate governance.

Skills

Project management

Interpersonal communication

Verbal and written communication

Presentation skills

Organizational skills

Team collaboration

Education

Degree in Communications, PR, Marketing, Event Management

Job description

Brand & Marketing Communication - Assistant Manager

We are seeking a dynamic and experienced professional to lead and expand our Brand Partnership & CSR initiatives. This role is key in driving meaningful outreach programs across schools, hospitals, medical centres, community organisations, and consumer brands.

The ideal candidate is a creative thinker and strong coordinator with proven experience in campaign ideation, external partnerships, and event execution. This role also contributes significantly to brand and product development, driving strategies that build brand awareness, brand prestige, and sales growth.

Key Responsibilities

1. Strategic Planning

Develop and execute partnership and CSR roadmaps aligned with brand objectives and national priorities.

Propose innovative and impactful activities for children, teens, working adults, and seniors.

2. Branding & Product Development

Develop, monitor, and maintain brand collaterals (product shots, videos, brand CI, social content, merchandise, etc.).

Lead end-to-end marketing strategy and execution, including campaigns and tactical initiatives.

3. PR & Communication

Monitor partnership performance to optimise campaigns, automation, segmentation, and channel expansion.

Support execution through influencer marketing and event collateral creation.

4. External Stakeholder Engagement

Build and maintain partnerships with:

• Schools (private, international, government, colleges, universities)
• Hospitals, clinics, medical centres
• NGOs, community and corporate organisations

Represent the company in presentations, negotiations, and collaboration discussions.

5. Event & Program Execution

Act as the project lead and on-ground event lead from planning to execution.

Coordinate cross-functionally with marketing, creative, and retail teams.

Ensure brand standards, industry accuracy, and quality experiences across all touchpoints.

Prepare post-event evaluations, photo documentation, and improvement reports.

Consolidate feedback, engagement data, and ROI analysis.

Recommend enhancements based on learnings.

7. Budget & Compliance

Manage budgets, monitor spending, and propose cost-efficient alternatives.

Ensure all engagements comply with corporate governance and brand guidelines.

Requirements

Education & Experience

Degree in Communications, PR, Marketing, Event Management, or related fields.

4–7 years of experience in brand development, corporate communications, partnership development, or community events.

Experience in healthcare, education, or consumer brands is an advantage.

Skills & Attributes

• Strong project management and coordination skills.
• Excellent interpersonal, verbal, and written communication abilities.
• Confident presenter capable of speaking with senior stakeholders.
• Highly organised, proactive, and detail-oriented.
• Strong team player who collaborates effectively across functions.
• Able to provide timely updates to stakeholders for alignment and visibility.
• Comfortable working independently and cross-functionally.

Manager, Corporate Relations & Communications