Brand Manager (Household Personal Care)

Lam Soon; Selangor; On-site; MYR 70,000 - 100,000; Full time

Job summary

A leading manufacturer in Malaysia is seeking a Brand/Product Manager to drive the strategic development of its consumer brands. In this full-time role, you'll develop effective brand strategies and manage the lifecycle of household products. The ideal candidate has at least 5 years of experience in brand management, strong market analysis skills, and a degree in Marketing or Business. The company offers competitive salaries and benefits, fostering a collaborative work environment.

Benefits

Comprehensive health and wellness coverage

Opportunities for career development

Flexible work arrangements

Qualifications

• Minimum 5 years of experience in brand management, ideally in FMCG.
• Proven track record in executing successful brand strategies.
• Strong understanding of market trends and consumer insights.

Responsibilities

• Develop and execute brand strategies to enhance equity and sales.
• Conduct market research to inform brand positioning.
• Manage the brand lifecycle including product development.

Skills

Brand management experience

Market research capabilities

Data analysis proficiency

Excellent communication skills

Creative mindset

Education

Degree in Marketing, Business, or related field

Job description

As a Brand/Product Manager (Household) at Lam Soon Edible Oils Sdn Bhd, you will play a pivotal role in driving the strategic development and growth of the company's consumer brands. This full-time position is based in Glenmarie, Selangor and offers the opportunity to work for a leading player in the Malaysian food and personal care industries.

What you'll be doing

• Developing and executing effective brand strategies to enhance brand equity and drive sales
• Conducting market research to understand consumer trends and insights, and using these to inform brand positioning and campaign development
• Managing the end-to-end brand lifecycle, including product development, packaging, pricing, and promotional activities
• Collaborating with cross-functional teams (e.g. marketing, R&D, production) to ensure seamless brand implementation
• Monitoring brand performance and making data-driven decisions to optimise marketing activities
• Representing the brand at trade shows, events, and other stakeholder engagements
• Foster a culture of continuous learning and professional development, encouraging team members to stay updated with industry trends and best practices
• To perform other tasks as assigned

What we're looking for

• Minimum 5 years of experience in brand management, ideally within the household and personal care/FMCG/NPD industries
• Proven track record in developing and executing successful brand strategies that have delivered measurable results
• Strong understanding of market trends, consumer insights, and competitive landscape
• Excellent communication and presentation skills, with the ability to influence stakeholders at all levels
• Proficiency in data analysis and using insights to inform decision-making
• Creative mindset with the ability to develop innovative marketing campaigns
• Degree in Marketing, Business, or a related field

What we offer

At Lam Soon Edible Oils Sdn Bhd, we are committed to fostering a supportive and collaborative work environment that enables our employees to thrive. In addition to a competitive salary, we offer a range of benefits including:

• Comprehensive health and wellness coverage
• Opportunities for career development and skills training
• Flexible work arrangements to support work-life balance

About us

Lam Soon Edible Oils Sdn Bhd is a leading manufacturer and distributor of high-quality food and home/personal care products in Malaysia. With a rich heritage spanning over 50 years, we are known for our commitment to innovation, quality, and sustainability. Our diverse portfolio of trusted brands has made us a household name across the country.

If you're ready to join a dynamic and purpose-driven organisation, apply now to become our next Brand/Product Manager (Consumer Food/Home Personal Care).