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Marketing Manager
Job summary
An eco-luxury wellness resort in Bali seeks a Marketing Manager to lead brand and marketing strategies. Candidates should have a Bachelor's degree in a relevant field, with at least 5 years experience in marketing, preferably in hospitality or wellness. Responsibilities include developing marketing plans, overseeing digital campaigns, and ensuring brand consistency. Applicants should be Indonesian citizens and submit a marketing portfolio.
Qualifications
- Minimum 5 years of experience in marketing, preferably within hospitality or wellness.
- Proven experience in digital marketing, branding, and content creation.
- Passion for wellness, sustainability, and luxury hospitality.
Responsibilities
- Develop and execute strategic marketing plans for brand visibility.
- Oversee all aspects of digital marketing across platforms.
- Create marketing content reflecting eco-luxury and wellness values.
- Monitor and analyze marketing performance metrics.
- Collaborate with internal departments to align marketing with business goals.
Skills
Education
Tools
Our client, an eco-luxury wellness resort in Bali, is currently seeking a creative and results-driven Marketing Manager to lead their brand and marketing initiatives.
An ideal candidate for this role will have a strong background in branding, digital marketing, and content strategy, preferably within the hospitality or wellness industry.
Note: A marketing portfolio must be submitted with your application that displays your creativity, innovation, and attention to detail. (All images will be checked to ensure ownership)
Requirements:
- Bachelor's degree in Marketing, Communications, Business, or related field.
- Open to Indonesian citizens only.
- Minimum 5 years of experience in marketing, preferably within the hospitality or wellness industry.
- Proven experience in digital marketing, branding, and content creation.
- Strong analytical skills with the ability to interpret data and trends.
- Excellent command of English, both written and verbal.
- Passion for wellness, sustainability, and luxury hospitality.
- Creative thinker with strong project management and leadership skills.
- Familiarity with tools such as Google Analytics, Meta Business Suite, email marketing platforms, and CMS (e.g., WordPress) is a plus.
Responsibilities:
- Develop and execute strategic marketing plans to enhance brand visibility and positioning in both domestic and international markets.
- Oversee all aspects of digital marketing, including website content, SEO, SEM, social media, and email campaigns.
- Create compelling marketing content that reflects the resorts eco-luxury and wellness values.
- Manage brand consistency across all platforms and communications.
- Plan and coordinate promotional activities, partnerships, and PR campaigns.
- Monitor and analyze marketing performance metrics, providing actionable insights for improvement.
- Collaborate with internal departments (Sales, Operations, Wellness, F&B) to align marketing efforts with business goals.
- Stay up to date with hospitality, sustainability, and wellness market trends to drive innovation and relevance.
- Manage budgets and external marketing vendors or agencies as needed.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.