Agriculture jobs in South Africa

Jupidex (Pty) Ltd, part of the Plennegy Group, is a market leader in Southern Africa distributing high-quality equipment for Soil Preparation, Seeding, Spreading, Hay & Forage, and Spraying.

Founded in, the head office remains in Pietermaritzburg, KwaZulu-Natal.

Strategic Marketing & Branding – Execute the company's brand strategy, ensuring brand consistency across all touchpoints; translate business objectives into effective marketing campaigns that increase market share and customer retention; coordinate marketing plans, product launches, advertising campaigns and brand awareness initiatives.

Market Intelligence & Research – Conduct in-depth market research on agricultural trends, competitor performance, and customer behaviour; implement the Deep Customer Understanding (DCU) process, including customer segmentation and profiling; compile and interpret data to identify opportunities, threats, and insights to support marketing strategy; maintain up-to-date knowledge of market trends, product performance, and customer needs.

Pricing Strategy Support – Collaborate with cross‑functional teams to gather market‑related pricing intelligence; benchmark product pricing against competitors and customer segments to support optimal positioning; maintain and update pricing calculations and price books monthly; analyse the effectiveness of promotional pricing and dealer incentives in achieving targeted ROI outcomes; communicate relevant pricing changes and promotional structures to the sales team and ensure accurate messaging in marketing materials.

Sales Enablement – Develop product‑related content, tools, and presentations for the sales team; provide training and support to sales teams on product features, benefits, and positioning; ensure sales teams are equipped with current and compelling marketing materials; oversee the management and availability of demonstration inventory; coordinate demonstration plans and assist with executing customer demonstrations.

Event Coordination – Plan and manage the company's presence at trade shows, field days, dealer meetings, and training workshops; coordinate logistics, promotional material, branding collateral, and post‑event lead generation follow‑ups; support the planning, coordination, and execution of trade shows, promotions, and product events; track and evaluate the impact of marketing campaigns and events.

Administration & Budgeting – Maintain a marketing calendar with deadlines, event dates, content schedules, and campaign timelines; monitor and report on the marketing budget, ensuring efficient use of resources and ROI tracking; maintain accurate records of product materials, promotional inventory, and campaign reports; use platforms such as CRM for data input and activity tracking.

Educational Qualifications – Post‑Matric Certificate / Diploma in agriculture, business, marketing or a related field (essential); Degree in agriculture, business, marketing or a related field (preferential).

Legal Requirements – Driver's License and Police Clearance.

Experience – 3–5 years experience in a marketing role (essential); Occupational Health & Safety knowledge; High level of agricultural product application knowledge – 3–5 years experience (essential).

Work Level – Skilled.

Job Type – Permanent.

Salary – Market Related.

EE Position – No.

Location – Pietermaritzburg.

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