Social Media Executive

Bjak Sdn Bhd; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading insurance and financial services platform is seeking a creative and detail-oriented Social Media Executive. This role involves managing social media operations, engaging with audiences, and supporting campaigns across various platforms. The ideal candidate has a Bachelor's degree in Marketing, 1-3+ years of experience in social media management, and strong communication skills. Join a fast-growing, tech-driven environment with a supportive team culture.

Benefits

Competitive remuneration

Hands-on role with regional exposure

Clear growth path into Social Media Manager or Content Lead roles

Qualifications

• 1-3+ years of experience in social media management, digital marketing, or content-related roles.
• Strong written communication skills in English (additional local languages are a plus).
• Familiarity with major social media platforms.

Responsibilities

• Manage daily posting, scheduling, and publishing across social media platforms.
• Engage with audiences by responding to comments and messages.
• Track basic performance metrics such as reach and engagement.

Skills

Social media management

Content creation

Audience engagement

Performance tracking

Brand communication

Education

Bachelor's degree in Marketing or Communications

Tools

Social media tools

Job description

About BJAK

BJAK is Southeast Asia's largest insurance and financial services platform. Headquartered in Malaysia, we help millions of users access affordable, transparent, and simplified financial products through Bjak.com.

Powered by proprietary technologies – from custom APIs to AI‑driven decision engines – we are transforming how people experience insurance and financial services across Malaysia, Taiwan, and Japan. Social media plays a key role in building trust, educating users, and creating meaningful engagement with our audiences.

What We're Looking For

We're looking for a Social Media Executive who is creative, detail‑oriented, and highly hands‑on to support BJAK's day‑to‑day social media operations.

This role focuses on content execution, audience engagement, performance tracking, and supporting campaigns across multiple platforms while maintaining a consistent and on‑brand voice.

What You'll Do

Social Media Execution & Engagement

• Manage daily posting, scheduling, and publishing across Instagram, TikTok, YouTube, X (Twitter), LinkedIn, Facebook, and other relevant platforms.
• Engage with audiences by responding to comments, messages, and mentions in a timely and professional manner.
• Ensure consistent brand tone, voice, and messaging across all social touchpoints.
• Monitor social conversations, tags, and brand mentions to maintain a positive online presence.

Content & Campaign Support

• Support content creation by working closely with copywriters, designers, and video teams.
• Adapt content and captions to be platform‑native and audience‑relevant.
• Assist in executing social media campaigns, promotions, and product launches.
• Identify trends, formats, and content ideas to improve engagement and organic growth.

Performance Tracking & Reporting

• Track basic performance metrics such as reach, engagement, follower growth, and response time.
• Support preparation of weekly or monthly social media performance reports.
• Share insights and audience feedback with internal teams for continuous improvement.

Cross‑Functional Collaboration

• Collaborate with Marketing, Brand, PR, and Customer Support teams to ensure aligned communication.
• Coordinate with Customer Support to handle customer inquiries or complaints that require escalation.
• Support influencer or creator collaborations when needed.

Reputation & Community Management

• Help maintain BJAK's brand reputation through thoughtful, empathetic, and brand‑safe engagement.
• Escalate sensitive issues or negative feedback to relevant stakeholders promptly.
• Collect community feedback and common questions to support better content and communication strategies.

The Right Fit Has

• Bachelor's degree in Marketing, Communications, or a related field.
• 1-3+ years of experience in social media management, digital marketing, or content‑related roles.
• Strong written communication skills in English (additional local languages are a plus).
• Familiarity with major social media platforms and social media tools.
• Organized, proactive, and comfortable working in a fast‑paced environment.
• Creative mindset with strong attention to detail.

Why Join BJAK

• Competitive remuneration
• Hands‑on role with regional exposure
• Fast‑growing, tech‑driven environment
• Supportive and collaborative team culture
• Flat structure – ideas and execution matter
• Clear growth path into Social Media Manager or Content Lead roles