SEO Specialist

Private Advertiser; Remote; MYR 244,000 - 326,000; Full time

Job summary

A leading digital marketing agency is seeking an SEO Specialist to spearhead their organic search strategy for the U.S. market. The role involves advanced technical SEO audits, content lifecycle management, and authority building. Applicants should have over 2 years of SEO experience, proficiency with tools like Screaming Frog and GA4, and a strong track record in high-competitive niches. Join us to drive organic growth while adhering to strict compliance standards.

Qualifications

• 2+ years of hands-on SEO experience managing large-scale websites.
• Proficiency in technical SEO tools and web analytics.
• Proven track record of ranking content in U.S. search markets.

Responsibilities

• Conduct technical audits to optimize site architecture.
• Develop an SEO-first content roadmap.
• Strategize and support white-hat link acquisition.

Skills

Technical SEO

Keyword Research

Content Strategy

Analytics Tools (GA4, Ahrefs)

Link Building

Tools

Screaming Frog

Google Search Console

BigQuery

Job description

Full‑Time | Remote | U.S. Market Operations

Position Overview

We are looking for a data‑driven SEO Specialist to spearhead the organic search strategy for our high‑growth digital platform focused on the U.S. consumer market. This role focuses on scaling organic visibility in highly competitive, compliance‑heavy sectors. You will be responsible for the full lifecycle of SEO, from advanced technical audits to large‑scale content optimization, ensuring our platform maintains peak performance and authority.

Key Responsibilities

1. Technical SEO & Infrastructure

Conduct deep‑dive technical audits to optimize crawl budget, indexing, and site architecture.

Monitor and improve Core Web Vitals and page‑load performance to ensure a premium user experience.

Implement and manage Schema Markup (Structured Data) to enhance SERP presence and CTR.

Collaborate with engineering teams to resolve technical debt and ensure SEO best practices are integrated into the CI/CD pipeline.

Execute sophisticated keyword research focusing on high‑intent, long‑tail search queries within competitive niches.

Perform continuous gap analysis against market leaders to identify new organic growth opportunities.

Map keywords to user intent stages to drive both top‑of‑funnel awareness and bottom‑of‑funnel conversions.

3. Content Lifecycle Management

Develop and manage an SEO‑first content roadmap, ensuring all digital assets are optimized for both search engines and user engagement.

Implement advanced internal linking strategies to distribute topical authority across the domain.

Oversee content refreshing cycles to maintain rankings for evergreen and high‑value landing pages.

4. Authority Building & Digital PR

Strategize and support white‑hat link acquisition programs through high‑quality outreach and digital PR.

Monitor domain health and backlink profiles to protect against algorithmic volatility and ensure a high‑authority footprint.

5. Performance Analytics & Data Insights

Build and maintain SEO dashboards using GA4, Google Search Console, Ahrefs, and BigQuery (or similar tools).

Provide actionable monthly reports on organic growth, ROI, and competitor movement to senior leadership.

Utilize A/B testing on meta‑data and on‑page elements to drive incremental conversion gains.

6. Compliance & Quality Assurance

Ensure all SEO initiatives adhere to strict U.S. consumer advertising standards and industry‑specific regulations.

Maintain a Compliance‑First approach to search marketing, avoiding aggressive or high‑risk tactics that could impact long‑term domain reputation.

Qualifications

Experience: 2+ years of hands‑on SEO experience managing large‑scale websites or multi‑page platforms.

Technical Depth: Proficiency in technical SEO tools (Screaming Frog, Sitebulb) and web analytics (GA4/GSC).

Market Knowledge: Proven track record of ranking content in highly competitive U.S. search markets.

Mindset: A hybrid of creative content strategy and rigorous technical execution.

Bonus: Experience in Fintech, SaaS, or other regulated consumer services is a plus.