Senior Specialist MX Marketing Communication

Samsung Electronics (M) Sdn Bhd; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading technology company in Kuala Lumpur is seeking a Marketing Communication professional to lead marketing, advertising, and promotions to strengthen its brand in the Mobile Experience category. The role involves executing integrated campaigns, managing marketing funds, and collaborating with both internal and external teams. Candidates should have a degree in Marketing or Mass Communication and strong skills in negotiation, communication, and team collaboration. Proficiency in MS Office is essential.

Qualifications

• Degree in Marketing, Mass Communication, or equivalent required.
• Experience in advertising agency or telecommunications/FMCG industries is a plus.
• Strong negotiation and presentation skills along with analytical thinking.

Responsibilities

• Lead and manage marketing, advertising, and promotions.
• Execute integrated campaigns and negotiate with partners.
• Collaborate with internal and external teams for effective communication.
• Manage marketing funds and support promotional activities.

Skills

Negotiation skills

Presentation skills

Analytical thinking

Communication skills

Interpersonal skills

Team collaboration

Creativity

MS Office proficiency

Education

Degree in Marketing/ Mass Communication or equivalent

Job description

Position Summary

This Marketing Communication professional will lead marketing, advertising, and promotions to strengthen Samsung's brand, for one of our Mobile Experience categories. Responsibilities include executing integrated campaigns, negotiating with partners (press, online, events), and collaborating with internal and external teams. The role ensures effective communication, manages marketing funds, and supports promotional activities and events to enhance brand visibility and achieve strategic goals.

Role and Responsibilities

• Responsible for all aspect of marketing, advertising, promotions, PT, digital and communications related to driving Samsung Brand and Corporate Marketing Strategies
• Formulate & execute integrated marketing and advertising campaigns form ATL, and Onground
• Leads in the negotiation with working partners be it Press, Magazine, Online, POSM, Outdoor, Events and PR
• Collaborative teamwork between internal stakeholders, Creative and Media partner
• Ensures and facilitates effective communication flow throughout campaigns
• Effective total marketing and advertising fund management and implementation
• Assisting in any promotional activities for seasonal campaign.
• Providing support for marketing events and exhibitions as required

Skills and Qualifications

• Degree in Marketing/ Mass Communication or equivalent, with minimum . Candidate with advertising agency background or from Telecommunication and FMCG industry are encouraged to apply.
• Good negotiation and presentation skills with strong analytical thinking and good communication and interpersonal skills.
• Proficiency in MS Office applications, including Word, Excel, and PowerPoint.
• Creative and innovative team player and able to work under tight schedules.
• Demonstrated ability to collaborate effectively within a team; Supporting Marketing Manager and ensuring the team meets KPIs and deadlines.
• Proactive in taking work ownership, with Samsung's brand guidelines, marketing processes and SOP as reference