Senior Sales Executive

Linkquest Academy Sdn Bhd; Iskandar Puteri; On-site; MYR 60,000 - 80,000; Full time

Job summary

An educational training provider based in Iskandar Puteri seeks a Senior Sales Executive to drive growth through strategic sales initiatives and effective marketing. The ideal candidate will have a bachelor's degree, 3-5 years of relevant experience, and mastery in digital marketing and client relations. Proficiency in both Mandarin and English is essential. This role involves developing and executing integrated strategies, managing campaigns, and building strong market presence while collaborating with internal teams.

Qualifications

• 3–5 years of experience in sales and marketing, preferably in education or service-based industries.
• Proven success in designing and executing marketing campaigns.
• Experience in digital marketing and CRM tools.
• Proficiency in Mandarin and English.

Responsibilities

• Develop and implement sales and marketing strategies.
• Identify new market segments and partnerships.
• Plan and execute online marketing campaigns.
• Build and maintain client relationships.
• Track and analyze marketing and sales metrics.
• Organize promotional activities.
• Coordinate with cross-functional teams.
• Prepare monthly performance reports.

Skills

Interpersonal skills

Communication skills

Negotiation skills

Analytical abilities

Project management

Time management

Organizational skills

Education

Bachelor's degree in Marketing, Business Administration, Communications, or related field

Master's degree (advantage)

Tools

CRM tools (HubSpot, Salesforce)

Microsoft Office Suite

Digital marketing platforms

Marketing analytics tools

Job description

The Senior Sales Executive plays a vital role in driving LinkQuest’s growth through strategic sales initiatives and creative sales execution. This position focuses on promoting LinkQuest’s education and training programs, developing business opportunities, and building strong relationships with clients and partners. The ideal candidate is both strategically minded and results-driven, capable of turning marketing strategies into tangible sales outcomes.

Job Summary

The Senior Sales Executive plays a vital role in driving LinkQuest’s growth through strategic sales initiatives and creative sales execution. This position focuses on promoting LinkQuest’s education and training programs, developing business opportunities, and building strong relationships with clients and partners. The ideal candidate is both strategically minded and results-driven, capable of turning marketing strategies into tangible sales outcomes.

Key Responsibilities

• Sales & Marketing Strategy: Develop and implement integrated sales and marketing strategies to achieve enrolment and revenue targets.
• Market Development: Identify new market segments, distribution channels, and strategic partnerships to expand LinkQuest’s market presence.
• Digital Marketing: Plan and execute online marketing campaigns—including social media, email marketing, SEO, and content marketing—to enhance brand engagement and visibility.
• Client & Partner Relations: Build and maintain strong relationships with clients, corporate partners, and educational institutions to generate leads and referrals.
• Performance Analysis: Track and analyze marketing and sales metrics, providing actionable insights to optimize performance and return on investment (ROI).
• Campaign Management: Organize and oversee promotional activities, webinars, and events to increase program visibility and attract target audiences.
• Cross-Functional Collaboration: Coordinate with academic, creative, and sales teams to ensure consistent messaging and cohesive marketing execution.
• Reporting: Prepare monthly reports on marketing performance, sales progress, and market trends for management review.

Requirements

Education and Experience

Bachelor’s degree in Marketing, Business Administration, Communications, or a related field (Master’s degree is an advantage).

• Minimum of 3–5 years of experience in sales and marketing, preferably in the education, training, or service-based industries.
• Proven success in designing and executing marketing campaigns that deliver measurable business impact.
• Experience in digital marketing and the use of CRM tools (e.g., HubSpot, Salesforce, or equivalent).
• Familiarity with the SME market, and proficiency in Mandarin (written and spoken), with good command of English for internal communication. We are seeking candidates proficient in both English and Mandarin to effectively communicate with our diverse client base and stakeholders.
• HRDC (Human Resource Development Corporation)-related experience is an added advantage, particularly in managing training program claims, registrations, or employer grants.

Skills and Competencies

• Strong interpersonal, communication, and negotiation skills.
• Creative thinker with solid analytical and problem-solving abilities.
• Goal-oriented and proactive, with a proven ability to meet targets.
• Excellent project management, time management, and organizational skills.
• Proficient in Microsoft Office Suite, digital marketing platforms, and marketing analytics tools.

Key Performance Indicators (KPIs)

• Sales Revenue: Achieve or exceed monthly, quarterly, and annual sales targets.
• Lead Generation: Consistently generate high-quality leads through campaigns and partnerships.
• Conversion Rate: Improve lead-to-enrollment conversion efficiency.
• Brand Visibility: Strengthen LinkQuest’s brand presence across digital and offline platforms.
• Customer Satisfaction: Maintain a high level of client satisfaction through effective communication and service excellence.
• Marketing ROI: Optimize marketing expenditure to achieve measurable returns.

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