Senior Marketing Executive

Tru Automotive; Selangor; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading automotive company in Malaysia is looking for a marketing professional to drive both digital and traditional marketing efforts. Key responsibilities include developing and executing marketing campaigns across various platforms, managing product information for e-commerce, and conducting market research. The ideal candidate will have at least 5 years of marketing experience, strong knowledge of digital marketing tools, and excellent communication skills. This is an exciting opportunity to enhance brand visibility in a dynamic environment.

Qualifications

• At least 5 years of experience in marketing, with exposure to both digital and traditional marketing channels.
• Strong knowledge of digital marketing tools such as social media platforms and email marketing software.
• Experience with offline marketing activities such as event planning and print media.
• Excellent communication, organizational, and project management skills.
• Creative mindset with attention to detail and ability to multitask in a fast-paced environment.

Responsibilities

• Plan, develop, and execute marketing campaigns across digital platforms.
• Create and manage content for brand Facebook pages.
• Manage product-related information for e-commerce.
• Monitor campaign performance and prepare actionable insights.
• Conduct market research and competitor analysis to inform marketing strategies.

Skills

Digital marketing tools

Project management

Event planning

Communication skills

Tools

Google Analytics

Email marketing software

Social media platforms

Job description

Plan, develop, and execute marketing campaigns across digital platforms (social media, website, email marketing, online ads) and offline channels (events, print materials, promotions)

Create, manage, and monitor content and visuals for the company’s various brand Facebook pages, ensuring alignment with each page’s concept and communication plan; respond to inquiries and coordinate with relevant internal departments as needed

Plan, oversee, and execute brand communication through various online platforms such as the company website, Facebook, YouTube, e-commerce platforms and etc.

Manage product-related information including videos, images, and other media for e-commerce to ensure accurate product understanding

Monitor and analyze campaign performance and prepare reports with actionable insights to improve effectiveness

Manage marketing budgets and ensure cost-effective use of resources

Conduct market research and competitor analysis to inform marketing strategies. Monitor marketing trends and competitor activities, particularly in the automotive and related industries

Manage daily operations across e-commerce platforms.

Take ownership of all product information and key selling points for e-commerce quantity listings.

Unfall

Develop and execute platform‑specific strategies to maximize visibility and sales.

Respond to customer inquiries on digital platforms and ensure timely communication

Assist with the organization of company events, trade shows, and other offline marketing activities

Perform other marketing‑related duties as assigned by management

Qualifications

• At least 5 years of experience in marketing, with exposure to both digital and traditional marketing channels
• Strong knowledge of digital marketing tools (social media platforms, Google Analytics, email marketing software)
• Experience with offline marketing activities such as event planning and print media
• Excellent communication, organizational, and project management skills
• Creative mindset with attention to detail and ability to multitask in a fast‑paced environment