Senior Marketing Executive

HR Pro Sdn Bhd; Puchong; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading marketing company in Selangor is seeking a Senior Marketing Executive specializing in digital marketing. The role involves developing and implementing performance-driven campaigns, managing content marketing, and collaborating with cross-functional teams. Ideal candidates should have 3-5 years of marketing experience, strong skills in SEO/SEM, and communicate fluently in Chinese and English. This position offers a dynamic work environment that emphasizes innovation and growth.

Qualifications

• Minimum 3–5 years of experience in marketing.
• Strong knowledge of digital marketing tools and practices.
• Proven track record of managing digital campaigns.

Responsibilities

• Develop and implement digital marketing strategies across multiple channels.
• Monitor website traffic and user engagement using analytics tools.
• Drive content marketing across blogs, social media, and newsletters.
• Collaborate with teams to align messaging and campaign objectives.
• Stay current with digital trends to enhance campaign performance.
• Plan and execute digital components for product launches.

Skills

Proficiency in Chinese (Mandarin and/or Cantonese)

Strong English communication skills

SEO knowledge

SEM knowledge

Experience with Google Ads

Experience with Google Analytics

Social media marketing

Email marketing platforms knowledge

Education

Diploma/Bachelor’s degree in Marketing, Business, Communications, or a related field

Job description

Are you a digital marketing professional ready to take your career to the next level? We’re looking for a Senior Marketing Executive with a specialization in digital marketing to join our growing team and help elevate our brand across digital channels. In this role, you’ll take the lead in planning and executing performance-driven digital campaigns that engage audiences, generate leads, and drive business growth.

This is an exciting opportunity for someone who thrives in a fast-paced environment, is passionate about data-driven marketing, and enjoys both strategy and hands-on execution.

Key Responsibilities

• Develop and implement digital marketing strategies across multiple channels including search (SEO/SEM), social media, email marketing, and display advertising
• Monitor website traffic and user engagement via Google Analytics and other tools; provide regular performance reports and insights
• Drive content marketing efforts including blogs, social media, newsletters, and landing pages to support campaign goals
• Collaborate with creative, sales, and product teams to align messaging and campaign objectives
• Stay current with digital trends, tools, and best practices to continuously improve campaign performance
• Support in the planning and execution of digital components for product launches, events, and promotions

Qualifications & Skills

• Proficiency in Chinese (Mandarin and/or Cantonese) is required, in addition to strong English communication skills.
• Diploma/Bachelor’s degree in Marketing, Business, Communications, or a related field
• Minimum 3–5 years of experience in a marketing
• Strong knowledge of SEO, SEM, Google Ads, Google Analytics, social media marketing, and email marketing platforms
• Proven track record of managing and optimizing digital campaigns for lead generation and brand awareness