Senior Marketing Executive

Myra; Petaling Jaya; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading property development company in Malaysia is seeking a Senior Marketing Executive to develop and implement marketing strategies. This role involves leading campaigns, conducting market research, and managing the online presence. Candidates should have a degree in marketing or related fields and over 3 years of experience in marketing, preferably in the property development sector. Key skills include problem-solving, communication, and proficiency with marketing tools. The position offers opportunities for personal and professional growth.

Benefits

Medical

Miscellaneous allowance

Education support

Dental

Sports (e.g., Gym)

Technology / Books & Courses / Healthcare / Fitness

Qualifications

• More than 3 years of experience in marketing, preferably in the property development industry.
• Must have own transport and be able to travel.
• Knowledge of marketing regulations and standards.

Responsibilities

• Develop and implement comprehensive marketing strategies and campaigns.
• Conduct detailed market research to uncover trends and opportunities.
• Lead the creation of high-quality marketing materials.
• Plan and oversee events to promote properties.
• Manage relationships with external marketing partners.
• Analyze effectiveness of marketing campaigns for continuous improvement.
• Oversee the company's online presence.
• Coordinate with sales and project management teams.

Skills

Problem-solving skills

Communication skills

Interpersonal skills

Attention to detail

Proficiency in marketing management software

Education

Degree in Marketing, Business Administration or related field

Job description

As a Senior Marketing Executive at Myra, your primary objective is to develop and implement advanced marketing strategies to promote the company's brand, products, and services. You will be responsible for leading marketing campaigns, conducting in-depth market research, and overseeing the company's online presence. Your role involves collaborating with various teams to ensure that marketing efforts align with business objectives and drive substantial customer engagement.

Key Responsibilities

• Marketing Strategy Development: Develop and implement comprehensive marketing strategies and campaigns to showcase our properties and projects.
• Market Analysis: Conduct detailed market research to uncover trends, opportunities, and competitive insights to inform marketing strategies.
• Content Leadership: Lead the creation and management of high-quality marketing materials, including brochures, flyers, and online content, ensuring brand consistency.
• Event Management: Plan, coordinate, and oversee events, such as property showcases and open houses, to effectively promote our properties.
• Partner Relationships: Establish and manage strong relationships with external marketing partners, including advertising agencies and media outlets.
• Campaign Performance Analysis: Analyze the effectiveness of marketing campaigns, providing data‑driven recommendations for continuous improvement.
• Digital Marketing Management: Oversee the development and management of the company's online presence.
• Cross‑Functional Coordination: Coordinate with sales and project management teams to align marketing efforts with business objectives and ensure cohesive execution.
• Documentation and Reporting: Maintain accurate records of marketing activities and prepare detailed reports and presentations on campaign performance and results.

Job Requirements

• A degree in Marketing, Business Administration, or a related field.
• More than 3 years of experience in marketing, preferably in the property development industry.
• Masterful problem‑solving skills.
• Excellent communication and interpersonal skills.
• Proficiency in marketing management software and tools.
• Attention to detail and a strong focus on quality.
• Knowledge of marketing regulations and standards.
• Must have own transport and be able to travel.

Company Overview

Myra was first introduced in 2017 as a brand under OIB Group that’s here to make homeownership easy and exciting! We have 9 projects running under the Myra brand with many more to come. Myra has built homes in Bandar Baru Salak Tinggi, Puncak Alam, Pulau Meranti, Putrajaya, Cyberjaya, Kundang, and Nilai Impian.

Our story began in 1986 in Sungai Petani, Kedah. Oriental Interest Berhad developed over 27,450 homes with a gross development value of RM 3.4 billion. Myra’s main mission is to make things easy & exciting, focusing on practical home design and supportive homebuying platforms.

Candidate Questions

• What’s your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as a marketing executive?
• How many years of project management experience do you have?
• How many years' experience do you have in event management?
• How many years' experience do you have in market research?
• How many years of digital marketing experience do you have?
• How many years' experience do you have in the real estate industry?

Perks and Benefits

• Medical
• Miscellaneous allowance
• Education support
• Dental
• Sports (e.g. Gym)
• Technology / Books & Courses / Healthcare / Fitness