Senior Marketing Executive

QUINTON BABY (M) SDN. BHD.; Kuala Lumpur; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading baby products brand in Malaysia is looking for a driven Senior Marketing Executive to support marketing initiatives across digital and offline channels. You will execute campaigns, manage social media platforms, coordinate content creation, and assist in product launches. Candidates with 2-4 years of marketing experience in consumer goods or lifestyle are encouraged to apply. The company offers a supportive environment and clear career progression towards Assistant Marketing Manager.

Benefits

Hands-on exposure to product launches

Supportive team environment

Clear career progression

Qualifications

• Minimum 2–4 years of marketing experience, preferably in consumer goods or lifestyle brands.
• Strong execution skills with the ability to manage multiple campaigns and deadlines.
• Detail-oriented, proactive, and able to work independently.

Responsibilities

• Execute and support marketing campaigns across various channels.
• Manage assigned social media platforms for consistent branding.
• Coordinate content creation and assist in product launches and promotions.

Skills

Campaign execution

Content coordination

Performance tracking

Social media management

Communication skills

Education

Bachelor’s Degree in Marketing, Mass Communication, Business, or a related field

Tools

Meta

TikTok

XiaoHongShu

Job description

Overview

We are looking for a driven and hands-on Senior Marketing Executive to support the execution of marketing initiatives across digital, social media, and offline channels. This role is ideal for an experienced marketer who excels in campaign execution, content coordination, and performance tracking, and who is ready to grow into a leadership role. You will work closely with the Marketing Manager and Assistant Marketing Manager to execute marketing plans, manage platforms, and support brand growth.

Responsibilities

• Execute and support marketing campaigns across digital, social media, e-commerce, and offline channels.
• Manage and maintain assigned social media platforms to ensure consistent branding, content quality, and posting schedules.
• Coordinate content creation, including copywriting, visuals, video briefs, and posting execution.
• Assist in planning and executing product launches, promotions, and seasonal campaigns.
• Work closely with designers, video teams, influencers, and external partners to ensure timely delivery of marketing materials.
• Support influencer (KOL/KOC) campaigns, including coordination, tracking deliverables, and performance reporting.
• Monitor campaign performance, compile marketing reports, and provide insights for optimisation.
• Assist in organising events, roadshows, and brand collaborations.
• Ensure all marketing activities align with brand guidelines and approved strategies.

Requirements

• Bachelor’s Degree in Marketing, Mass Communication, Business, or a related field.
• Minimum 2–4 years of marketing experience, preferably in consumer goods, retail, e-commerce, or lifestyle brands.
• Strong execution skills with the ability to manage multiple campaigns and deadlines.
• Good understanding of social media platforms and digital marketing tools (Meta, TikTok, XiaoHongShu, etc.).
• Basic knowledge of paid ads, influencer marketing, and content performance tracking is an advantage.
• Strong communication and coordination skills.
• Detail-oriented, proactive, and able to work independently with minimal supervision.
• Comfortable working in a fast-paced environment.

Why Join Us

• Be part of a growing baby products brand trusted by parents nationwide.
• Hands-on exposure to product launches, influencer marketing, and multi-platform campaigns.
• Clear career progression toward Assistant Marketing Manager based on performance.
• Supportive team environment with room to grow and learn.

Application questions

Your application will include the following questions:

• How many years' experience do you have as a marketing executive?
• Which of the following statements best describes your right to work in Malaysia?
• Which of the following types of qualifications do you have?
• Which of the following languages are you fluent in?

Salary insights

What can I earn as a Marketing Executive