Senior Market Insights Strategist

Coway; Kuala Lumpur; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading company in Malaysia is seeking a Senior Marketing Insights Executive to drive data-informed marketing decisions. This role involves coordinating with creative agencies, analyzing consumer behaviors, and conducting research to inform strategies. Candidates should have a Bachelor's Degree in Marketing or a related field and 2-4 years of relevant experience. Proficiency in Microsoft and Google Office is required. The company offers a dynamic environment supporting strategic planning and campaign optimization.

Qualifications

• 2–4 years of experience in marketing strategy, brand management, or market research.
• Proficient in data analysis and insights generation.
• Excellent written and verbal communication skills.

Responsibilities

• Drive data-informed marketing decisions through insights.
• Coordinate with teams for quarterly performance review.
• Conduct research on consumer behavior and market dynamics.

Skills

Marketing strategy

Data analysis

Communication skills

Project management

Education

Bachelor's Degree in Marketing or related field

Tools

Microsoft Office Suite

Google Office

Job description

A leading company in Malaysia is seeking a Senior Marketing Insights Executive to drive data-informed marketing decisions. This role involves coordinating with creative agencies, analyzing consumer behaviors, and conducting research to inform strategies. Candidates should have a Bachelor's Degree in Marketing or a related field and 2-4 years of relevant experience. Proficiency in Microsoft and Google Office is required. The company offers a dynamic environment supporting strategic planning and campaign optimization.