Regional Marketing Manager - ASEAN | Data-Driven Campaigns

Informa; Selangor; Hybrid; MYR 50,000 - 70,000; Full time

Job summary

A global publishing and events company in Malaysia is looking for a Marketing Specialist to execute evidence-based digital marketing strategies. The role includes planning, reporting, and optimizing cross-channel campaigns. Candidates should possess experience in marketing, proficiency in MS Office, and strong communication skills in English and Malay. This position supports regional initiatives across ASEAN, with flexibility to work remotely but requires commuting 3 days per week to the office.

Benefits

Excellent work/life balance

20 days annual leave plus a birthday day off

4 paid volunteering days

Healthcare insurance

Employee assistance programme

Performance bonus

Share Match plan

Annual health screening, optical and dental care

Qualifications

• Experience in a marketing environment, understanding the role of marketing and implementation of campaigns.
• Knowledge of core IT systems including MS Office and cloud-based databases.
• Demonstrable customer and commercial awareness, understanding market trends.

Responsibilities

• Plan, implement, report on and adapt multi-channel marketing campaigns.
• Develop and track key performance metrics and report on ROI.
• Collaborate with internal and external stakeholders.

Skills

Marketing environment experience

Understanding of IT systems

Customer and commercial awareness

Strong verbal and written communication

Ability to gather market data

Collaborative skills

Innovative idea development

Self-development focus

Tools

MS Office (Word, Excel, PowerPoint)

CMS

Email creation platforms

Job description

A global publishing and events company in Malaysia is looking for a Marketing Specialist to execute evidence-based digital marketing strategies. The role includes planning, reporting, and optimizing cross-channel campaigns. Candidates should possess experience in marketing, proficiency in MS Office, and strong communication skills in English and Malay. This position supports regional initiatives across ASEAN, with flexibility to work remotely but requires commuting 3 days per week to the office.