Product Marketing Manager

Asia Recruit (Permanent, Contract, & Executive Recruitment); Petaling Jaya; On-site; MYR 70,000 - 90,000; Full time

Job summary

A leading recruitment agency seeks a Product Marketing Manager in Petaling Jaya, Malaysia. This role entails managing marketing strategies for consumer small appliances, leading a team of Product Managers, and conducting market analysis to drive innovation. Candidates should have over 5 years in product management, a strong sales or marketing background, and fluency in English and Bahasa Malaysia. Attractive compensation and a dynamic environment offered.

Qualifications

• More than 5 years experience in product management.
• Proven track record in growing market shares.
• Minimum 10 years experience in Sales or Marketing positions.
• Fluent in English and Bahasa Malaysia.

Responsibilities

• Oversee marketing strategy for consumer small appliances.
• Manage the product marketing budget.
• Lead a team of Product Managers and Trainers.
• Develop strong relationships with cross-functional teams.

Skills

Communication skills

Analytical skills

Proficient in MS Office

Sales experience

Product management

Market analysis

Education

Bachelor's Degree or higher in related fields

Job description

About the job Product Marketing Manager (SDA)

Job summary

The Product Marketing Manager will oversee the marketing strategy for our range of consumer small appliances. This role includes managing a team of Product Managers, driving product development, creating go-to-market strategies, and ensuring alignment with market trends and customer needs.

Job responsibilities

• Lead and mentor a team of Product Manager/s and Product Trainer/s
• Set performance goals and conduct regular reviews

Product and Market Analysis

• Identify and determine consumer needs for opportunities in product line-up, innovation and differentiation
• Assess market competition in terms of product offering and marketing strategy
• Regularly performs competitor, pricing, profitability, sales, product need-gap and Market Share (GFK) analysis
• Create and implement GTM plans, including product launches and promotional campaigns
• Define strategy and activities to ensure overall business strategies, goals and actions are in line with the companys direction and clearly communicated to all stakeholders
• Establish relationships and partner up with internally and externally to influence acceptance of strategy and drive implementation of executional plans
• Specify market requirements from a business and consumer perspective and define product line roadmapping through research
• Ensuring all stakeholders are well versed
• Manage the necessary administrative actions to enable product lifecycle management
• Develop strong relationships and work cross functionally with all relevant departments in order to improve the business position
• Provide data and insights for Product Line communications and define Product Line marketing communication objectives
• Lead in launching new products by developing integrated plans with Sales, Marketing Communications and Trade Marketing
• Drive and oversee new sales and marketing initiatives relevant to new or potential business opportunities

Budget Management

• Manage the product marketing budget, ensuring efficient allocation of resources
• Track marketing spend and ROI

Perform other duties as assigned.

Main skills required & profile

• Bachelors Degree or higher in related fields.
• More than 5 years experience in product management
• Proven track record in growing market shares
• Excellent communication skills; written and oral
• Proficient in MS Office
• Advanced Analytical Skills with eye for details
• Minimum 10 years experience in Sales or Marketing positions
• Worked in multinational consumer business organization
• Fluent in English and Bahasa Malaysia with strong written and verbal communication skills
• Highly motivated, positive and driven personality

Qualified and interested candidates can apply by clicking the button below or sending your updated resume to [e-mail].

Consultant in charge of the role:

Janice Oh
Associate Director
WhatsApp no: [phone]