Product Marketer Executive

Jobstreet Malaysia; Seremban; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading recruitment platform in Malaysia is seeking a marketing professional to conduct market research and produce compelling marketing materials. You will execute marketing campaigns aimed at generating awareness and leads, while ensuring a consistent brand voice across all channels. The ideal candidate is skilled in analyzing trends and customer feedback, with the ability to collaborate effectively with cross-functional teams.

Qualifications

• Experience in market research and analysis.
• Strong communication skills for content creation.
• Ability to monitor and analyze marketing campaign performance.

Responsibilities

• Conduct market research to identify trends and customer needs.
• Produce marketing collateral such as product guides and presentations.
• Execute marketing campaigns to generate awareness and leads.

Job description

Conduct market research to identify trends, customer needs, and competitor activities.

Interpret data to support product positioning and strategic recommendations.

Assist in developing compelling product messaging that differentiates products in the market.

Ensure consistent brand voice and messaging across all marketing channels.

Support cross‑functional teams to execute go‑to‑market strategies for product launches.

Assist in identifying effective channels and tactics to reach the target audience.

Content Creation

Produce marketing collateral such as product guides, brochures, digital content, presentations, website copy and other relevant material.

Support the sales team with product training, presentation content, and selling tools.

Develop documentation on product benefits, usage, and features.

Campaign Management

Execute marketing campaigns to generate awareness, leads, and conversions.

Monitor campaign performance and recommend corrective actions.

Customer Feedback Integration

Collect and analyze customer feedback to support improvements in product features and marketing communication.

Collaborate with product development teams to align improvements with user needs.