Performance Marketing Specialist

99 Group (99.co | Rumah123 | SRX); Johor; On-site; MYR 80,000 - 120,000; Full time

Job summary

A leading real estate technology company in Johor is looking for a Digital Marketing Manager to lead initiatives that drive impactful business results. The role involves crafting innovative marketing strategies, overseeing various digital channels, and leveraging data for insights. Ideal candidates will have a minimum of 5 years' experience, strong analytical skills, and a creative mindset. This position offers an exciting opportunity to shape the future of real estate through technology and innovation.

Qualifications

• At least 5 years of relevant work experience.
• Good knowledge of website analytics tools.
• Experience managing digital marketing campaigns.

Responsibilities

• Drive digital marketing strategies to meet business targets.
• Optimize digital marketing campaigns based on performance insights.
• Develop engaging creatives for multi-channel marketing campaigns.

Skills

Digital marketing strategy

Analytical skills

Creativity

Social media marketing

Data tracking

Tools

Google Analytics

SEO/SEM tools

Job description

About Us

99 Group is a leading real estate technology company that operates real estate portals across South East Asia, specializing in digital property advertising. Headquartered in Singapore, it is currently operational in Singapore and Indonesia and employs over 500 employees. In Singapore, 99 Group operates 99.co and SRX.com.sg, while in Indonesia, it operates 99.co/id and Rumah123.

Join Us and Lead the Real Estate Revolution!

At 99 Group, we're on a mission to revolutionize the real estate industry by seamlessly integrating cutting‑edge technology and innovation. If you're excited to be at the forefront of this transformation and are ready to tackle the industry's challenges head‑on, we want you to be a part of our dynamic team.

What You'll Be Doing:

• Key driver in digital marketing strategy, technology to directly impact business targets
• Plan and develop different marketing channels on Web & App (SEO/SEM, email, social media, retargeting and display advertising)
• Measure and report on the performance of all digital marketing campaigns
• Identify trends and insights, and optimise spend and performance based on the insights
• Brainstorm new and creative growth strategies in maximising conversions
• Plan, execute, and measure experiments and conversion tests
• Analyse and measure the campaigns performance through marketing metrics (web analytic tools)
• Strong focus on data tracking and analytics, and responsible for analysing, reporting, and developing actionable insights across all marketing assets on a monthly and quarterly basis
• Utilise data and market trends to help inform & direct campaign planning initiatives, guide marketing strategy and product enhancements
• Monitor trends and competitor insights to identity opportunities that can differentiate the brand
• Develop engaging and innovative creatives for marketing campaigns across multiple channels.
• Apply out-of-the-box thinking to craft compelling visual and written content that captures attention and drives engagement.

What We're Looking For:

• At least 5 years of relevant work experience
• Demonstrated ability to work independently with efficiency
• Experience with various paid marketing channels and technologies
• Good knowledge of website analytics tools (e.g., Google Analytics)
• Demonstrable experience managing SEM, email marketing, social media and/or display advertising campaigns
• Analytical, accountable, self-driven with strong analytical skills that include the ability to see granular as well as big-picture issues
• Highly creative in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in a fast growth environment with exceptional organization and multi-tasking skills
• Ability to demonstrate strong communications, project management, interpersonal, and organizational skills
• Excellent interpersonal and communication skills; ability to work independently and in groups
• Ability to adapt to a dynamic, extremely fast paced tech startup environment

Are you ready to shape the future of real estate? Join us in this exciting journey of innovation, collaboration, and growth. Together, let's redefine what's possible in the world of real estate.

Make your mark at 99 Group. Apply now!