Online Marketplace Executive (TikTok & Affiliate Focus)

DHAS Trading; Kajang Municipal Council; On-site; MYR 200,000 - 250,000; Full time

Job summary

A local trading company seeks an Online Marketplace Executive to manage TikTok Shop operations and develop innovative sales strategies. You will oversee content creation and collaboration with creators while ensuring budget management and performance analysis. The ideal candidate holds a Bachelor’s Degree, has 1-3 years of relevant experience, and is skilled in TikTok tools and social media management. This role offers an exciting opportunity to engage in the fast-paced world of social commerce in Kajang, Malaysia.

Qualifications

• At least 1–3 years of experience in social commerce, TikTok Shop, or social media management.
• Preferred English proficiency scores: TOEIC 550+, TOEFL 450+ or IELTS 5.0+.
• Ability to adapt quickly to TikTok trends and algorithm changes.

Responsibilities

• Manage and optimize TikTok Shop operations to achieve sales targets.
• Develop and execute sales strategies including flash sales and exclusive campaigns.
• Prepare reports on sales performance and advertising efficiency.

Skills

TikTok Seller Center

Mobile video editing

Project coordination

Data analysis

Social media management

Education

Bachelor’s Degree in Marketing, Business Administration or related field

Tools

CapCut

OBS

Excel (including Pivot Tables and VLOOKUP)

Job description

Online Marketplace Executive (TikTok & Affiliate Focus)

• TikTok Shop Channel Management: Manage and optimize full-funnel TikTok Shop operations to achieve monthly and quarterly sales targets.
• Sales Strategy & Promotions: Develop and execute sales strategies including pricing, flash sales and exclusive TikTok campaigns.
• Marketing Budget Management: Manage TikTok Ads and Affiliate marketing budgets to ensure strong ROI and cost efficiency.
• Content Creation & Planning: Conceptualize and produce high-conversion short-form video content aligned with TikTok trends and algorithms.
• Live-Streaming Management: Plan and oversee TikTok live-stream sessions including scripting, product sequencing and technical setup.
• Creator & Affiliate Collaboration: Manage collaborations with creators and influencers through the TikTok Affiliate Center.
• Market & Competitor Monitoring: Monitor market trends, viral hashtags and competitor activities to adjust strategies proactively.
• Store Audit & Optimization: Conduct regular store audits to improve store ratings, product visibility (SEO) and customer experience.
• Feature & Tool Adoption: Identify and implement new TikTok Shop and advertising features to improve sales performance.
• Product Listing Management: Ensure all product listings are accurate, updated and optimized for conversion.
• Order Fulfilment Coordination: Coordinate with Logistics, Warehouse and Customer Service teams to ensure smooth order processing and delivery.
• Store Health Monitoring: Monitor shipping performance, customer feedback and store health indicators.
• Operational Issue Resolution: Handle operational issues and work with internal teams to resolve them promptly.
• Performance Reporting: Prepare regular reports on sales performance, content engagement and advertising efficiency.
• Data Analysis & Recommendations: Analyse TikTok Seller Center data and provide actionable recommendations to management.

Job Specification

• Minimum Bachelor’s Degree in Marketing, Business Administration or a related field.
• At least 1–3 years of experience in social commerce, TikTok Shop, TikTok Live or social media management.
• Preferred English proficiency scores: TOEIC 550+, TOEFL 450+ or IELTS 5.0+.
• Proficient in TikTok Seller Center and TikTok Ads Manager.
• Proficient in mobile video editing tools such as CapCut and live-streaming tools such as OBS or TikTok Live Studio.
• Proficient in Microsoft Excel including Pivot Tables and VLOOKUP for sales analysis.
• Able to adapt quickly to TikTok trends and algorithm changes.
• Good time management and project coordination skills to manage content calendars and live-stream schedules.

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