Marketing Executive ( Puchong )

EMCO Executives; Puchong; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading marketing firm in Selangor, Malaysia, is seeking a Marketing Specialist to plan and execute marketing campaigns. Responsibilities include managing digital marketing activities, creating content, conducting market research, and coordinating with internal and external teams. Ideal candidates should have experience in marketing strategy development and a strong understanding of various marketing channels. This role offers an opportunity to enhance brand visibility across all platforms.

Responsibilities

• Develop and implement marketing strategies to promote products/services across various channels.
• Oversee social media platforms, website content, and email marketing campaigns.
• Monitor online engagement and adjust strategies to improve performance.
• Write and design content for social media posts, promotional materials, newsletters, and advertisements.
• Conduct market research to identify trends, customer needs, and competitor activities.
• Analyze campaign performance and prepare reports with actionable insights.
• Liaise with designers, sales teams, vendors, and external agencies to support campaign execution.
• Ensure brand consistency across all marketing materials and platforms.
• Support the planning and coordination of marketing events, product launches, and trade shows.
• Organize and update promotional materials, brochures, and other marketing assets.
• Assist in monitoring marketing budgets and tracking the return on investment for marketing activities.

Job description

1. Plan and Execute Marketing Campaigns

• Develop and implement marketing strategies to promote products/services across various channels.

2. Manage Digital Marketing Activities

• Oversee social media platforms, website content, and email marketing campaigns.
• Monitor online engagement and adjust strategies to improve performance.

3. Content Creation

• Write and design content for social media posts, promotional materials, newsletters, and advertisements.

4. Market Research and Analysis

• Conduct market research to identify trends, customer needs, and competitor activities.
• Analyze campaign performance and prepare reports with actionable insights.

5. Coordinate with Internal and External Teams

• Liaise with designers, sales teams, vendors, and external agencies to support campaign execution.

6. Support Branding and Corporate Communications

• Ensure brand consistency across all marketing materials and platforms.

7. Assist in Event Planning

• Support the planning and coordination of marketing events, product launches, and trade shows.

8. Manage Marketing Collateral and Inventory

• Organize and update promotional materials, brochures, and other marketing assetsli>

9. Track Budgets and Campaign ROI

• Assist in monitoring marketing budgets and tracking the return on investment for marketing activities.