Marketing & Events Lead: Roadshows & Campaigns

MyBolehBoleh Sdn.Bhd; Kuala Lumpur; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading marketing agency in Kuala Lumpur seeks a Marketing and Events Manager. The role involves developing and executing integrated marketing strategies to enhance brand awareness and drive event participation. Candidates should possess 3–5 years of relevant experience, especially in event execution and marketing campaigns. Proficiency in Mandarin is mandatory, while English is required, and experience in tourism or retail is advantageous. The position requires strong project management skills and the ability to lead a team.

Qualifications

• 3–5 years of experience in marketing, events, or integrated campaign roles.
• Strong experience in roadshows, campaigns, or physical event execution.
• Background in tourism, hospitality, retail, lifestyle, exhibitions, or F&B is an advantage.

Responsibilities

• Develop annual and quarterly marketing & event plans aligned with business objectives.
• Lead end-to-end planning and execution of roadshows, campaigns, and physical events.
• Coordinate campaign planning across offline and online channels.

Skills

Integrated marketing strategies

Event execution

Project management

Communication skills

Data analysis

Team leadership

Fluent in Mandarin

Proficiency in English

Job description

A leading marketing agency in Kuala Lumpur seeks a Marketing and Events Manager. The role involves developing and executing integrated marketing strategies to enhance brand awareness and drive event participation. Candidates should possess 3–5 years of relevant experience, especially in event execution and marketing campaigns. Proficiency in Mandarin is mandatory, while English is required, and experience in tourism or retail is advantageous. The position requires strong project management skills and the ability to lead a team.