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A premium design hotel in George Town, Malaysia, is seeking a marketing professional to support Marcom and PR efforts. This role involves creating and executing social media strategies, developing marketing materials, and collaborating with revenue departments for campaign development. The ideal candidate should possess a diploma in Marketing or related fields, have strong interpersonal skills, and be able to thrive in a fast-paced environment. Experience in the hotel industry is a plus.
Report to Director of Sales & Marketing to provide Marcom and PR support for the hotel.
Responsible for providing strategic direction and execution of all communication materials for the hotel.
Responsible for developing and maintaining content including videos and photographs on hotel’s website and other owned platforms.
Work closely with Revenue Generating Departments to develop new campaigns for respective market segments.
Recommend, use and optimize various communication platforms to engage with different audiences and market segments.
Create marketing materials to be used across various platforms – both offline and online.
Develop and execute social media strategies including content management to promote and increase awareness, and build up followers’ community.
Develop PR strategies and activities to enhance brand value of the hotel.
To utilize and control effectively departmental budget for marketing and communication.
To carry out any other duties as and when required.
Candidate must possess at least Diploma / Advanced / Higher / Graduate Diploma in Marketing, Advertising/Media, Mass Communications or equivalent.
Experience in managing social media platforms & creative content on Facebook, Instagram, YouTube, etc.
Previous experience in hotel industry highly advantageous
Possess strong interpersonal skills with fluency in English.
Self starter, goal oriented, eye for details and has an ability to drive change
Responsible, reliable and committed.
Ability to work well under pressure in a fast-paced environment.
A great experience in the niche market of premium Design Hotel