Influencer Marketing Strategist - Growth & Campaign Lead

Nexalink Marketing Sdn. Bhd.; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A dynamic marketing agency in Kuala Lumpur is looking for an Influencer Marketing Specialist to lead impactful campaigns across platforms like TikTok and Instagram. The role requires creativity, strategic partnerships, and data analysis to optimize brand engagement and drive measurable results. Candidates should have 2–5 years of relevant experience in the fintech or e-commerce sectors, excellent communication skills, and a passion for influencer marketing. The position offers competitive salary, bonuses, and career progression opportunities.

Benefits

Competitive salary with incentives

Career progression opportunities

Professional development programs

Collaborative work environment

Qualifications

• 2–5 years of experience in influencer or KOL marketing, preferably in fintech or e-commerce.
• Strong understanding of TikTok, Instagram, YouTube, and influencer trends.
• Fluency in English; Mandarin is a plus.

Responsibilities

• Identify, recruit, and manage influencers across various platforms.
• Develop influencer strategies aligned with brand awareness and engagement.
• Monitor and analyze campaign performance, ensuring optimization.

Skills

Influencer marketing

Communication skills

Negotiation skills

Project management

Data analysis

Job description

A dynamic marketing agency in Kuala Lumpur is looking for an Influencer Marketing Specialist to lead impactful campaigns across platforms like TikTok and Instagram. The role requires creativity, strategic partnerships, and data analysis to optimize brand engagement and drive measurable results. Candidates should have 2–5 years of relevant experience in the fintech or e-commerce sectors, excellent communication skills, and a passion for influencer marketing. The position offers competitive salary, bonuses, and career progression opportunities.