Influencer Marketing Executive

AnyMind; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading influencer marketing company in Kuala Lumpur is looking for an Influencer Marketing Executive to plan and execute campaigns, negotiate partnerships, and build relationships with influencers. The ideal candidate has a strong background in influencer marketing, excellent communication skills, and innovative thinking. You'll work closely with teams to maximize campaign impact and engage with key opinion leaders. Join a professional and dynamic environment where your contributions are recognized and rewarded.

Benefits

Competitive salary

Performance review twice a year

Yearly performance bonus

Annual MVP awards

Dynamic international environment

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or related field.
• Experience in influencer marketing with a strong portfolio is a plus.
• Exceptional communication and interpersonal abilities.

Responsibilities

• Collaborate with teams to understand client objectives.
• Negotiate with influencers on pricing and deliverables.
• Develop innovative approaches to influencer campaigns.
• Cultivate relationships with KOLs and influencers.

Skills

Influencer marketing experience

Negotiation skills

Data analysis

Communication skills

Creative thinking

Education

Bachelor's degree in Marketing or related field

Job description

As an Influencer Marketing Executive, you’ll work closely with internal teams to plan and execute influencer campaigns, negotiate partnerships, and build strong relationships with KOLs and creators. From spotting trends to activating impactful campaigns, this role is ideal for someone who’s plugged into the creator economy, enjoys collaboration, and knows how to turn influence into results.

What You'll Do

• Collaborate with cross-functional teams, including Business Development and Account Management, to understand client requirements and objectives.
• Conduct negotiations with influencers regarding pricing, deliverables, and contractual agreements, ensuring alignment with campaign budget constraints and client expectations.
• Develop innovative approaches to influencer selection, content creation, and campaign activation to maximize engagement and impact.
• Cultivate and maintain strong relationships with Key Opinion Leaders (KOLs) and influencers across relevant industries.
• Identify, onboard, and manage influencer partnerships that align with campaign goals and brand values.
• Stay abreast of industry trends, emerging platforms, and best practices in influencer marketing.
• Conduct market research and competitor analysis to identify new opportunities and potential challenges in the influencer landscape.

Who You Are

• Bachelor's degree in Marketing, Communications, Business Administration, or related field
• Experience in influencer marketing, with a strong portfolio of successful campaigns and partnerships would be a plus.
• Previous experience in client-facing roles and the ability to effectively translate client needs into actionable strategies would be a plus.
• Exceptional communication and interpersonal abilities, capable of building rapport with influencers, clients, and internal stakeholders.
• Strong analytical skills, with proficiency in data analysis and performance tracking tools.
• Strategic thinker with a creative mindset and a passion for staying ahead of industry trends.

Why You'll Love It

• Competitive Salary
• Performance Review (twice a year)
• Yearly Performance Bonus
• Annual MVP Awards
• Work in a professional, active, international, and dynamic environment
• Good chance to explore new trends in the digital market