Front-End Digital Analytics & MarTech Specialist

CIMB Group Holdings Berhad; Kuala Lumpur; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading financial institution in Kuala Lumpur seeks a Front-End Developer with expertise in Digital Analytics and MarTech Innovation. The role involves managing data layers, configuring tracking via Adobe Launch, and ensuring compliance with regulations. Candidates should possess a Bachelor's Degree in relevant fields and at least 3 years of experience in digital analytics. Strong skills in Adobe technologies, SPA architecture, and mobile app implementation are essential for success in this dynamic role.

Qualifications

• At least 3 years of experience in digital analytics and digital marketing exposure.
• Experience in established bank or financial institutions or digital agencies.
• Adobe Certified Expert (ACE) is an added advantage.

Responsibilities

• Collaborate to define and maintain a JSON-based Data Layer.
• Configure Adobe Launch properties and tracking based on user actions.
• Write scripts for dynamic content manipulation in web applications.
• Ensure compliance with regulatory requirements.

Skills

Adobe Solutions Mastery

Mobile App Implementation

SPA Architecture

MarTech Ecosystem

Data Strategy & Integration

Analytical Insight

Technical Translation

Adaptability

Education

Bachelor's Degree or Professional Qualification in Finance/Business/IT/Computer Science/Data Science

Tools

Adobe Launch

Adobe Analytics

React Native

Airship

Appsflyer

Job description

A leading financial institution in Kuala Lumpur seeks a Front-End Developer with expertise in Digital Analytics and MarTech Innovation. The role involves managing data layers, configuring tracking via Adobe Launch, and ensuring compliance with regulations. Candidates should possess a Bachelor's Degree in relevant fields and at least 3 years of experience in digital analytics. Strong skills in Adobe technologies, SPA architecture, and mobile app implementation are essential for success in this dynamic role.