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A marketing agency seeks a professional to support the development of brand experience strategies in Kuala Lumpur. The role requires creativity, event management capabilities, and meticulous attention to detail. Responsibilities include planning brand initiatives, crafting proposals, managing events, and monitoring project quality. Candidates should possess a Bachelor's degree in Event Management or Marketing, along with experience in event and brand management.
Support the development and execution of brand experience strategies by contributing creative ideas, crafting compelling proposals, and managing events with precision.
This role requires a balance of strategic thinking, creativity, and meticulous attention to detail to deliver seamless and impactful experiential marketing initiatives.
Assist in planning and implementing brand experience initiatives to enhance customer engagement and align with brand objectives.
Collaborate with the team to analyze market trends and develop innovative solutions for experiential marketing.
Contribute fresh, creative ideas for experiential campaigns and activations.
Work closely with design teams to ensure concepts are visually appealing and align with brand guidelines.
Prepare detailed and persuasive proposals and presentations for internal and external stakeholders.
Highlight unique and creative approaches to engage audiences and achieve campaign goals.
Coordinate the planning and execution of events, activations, and other experiential campaigns.
Manage vendors, logistics, and timelines to ensure seamless delivery of projects.
Ensure every aspect of campaigns and events meets the highest standards of quality and align with brand guidelines.
Monitor budgets, deadlines, and deliverables meticulously to avoid errors and delays.
Bachelor's degree in Event Management, Marketing, or related field.
Experience in brand experience, marketing, or event management.
Strong creative thinking with a flair for design and experiential concepts.
Excellent writing and presentation skills for proposals.
Proven ability to manage events and campaigns efficiently.
Highly organized with exceptional attention to detail.
Occasional extended hours and weekend commitment is required.
Experience working in an advertising or event agency will be an added advantage.